In episode #2122, Neil and Eric talk about how to price correctly. These days there are plenty of companies that spend a fortune on marketing when it may be wiser to give away items and services at more affordable rates than to spend as much on marketing. Tune in to learn about the importance of pricing correctly, when you should price yourself below the competition, and why there is more than one strategy for optimal pricing. TIME-STAMPED SHOW NOTES: 
[00:20] Today’s topic: How To Price Correctly.
[00:27] Why it’s so important to price correctly.
[00:48] When to price yourself below the competition.
[02:05] Online tools and resources to help you price correctly.
[02:44] The value of a metric and how to price accordingly.
[04:10] Why there is more than one strategy to do optimal pricing.
[04:52] Why you should ask yourself whether your pricing is too cheap or too expensive.
[05:34] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast!
[05:34] Go to https://www.levelingup.com/live to learn more about our next live event in Los Angeles.
[05:53] Go to https://www.marketingschool.io to learn more!   Links Mentioned in Today’s Episode:   
Price Intelligently
Pricing Creativity
 Win Without Pitching
OpenView Venture Partners
Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:   
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #2122, Neil and Eric talk about how to price correctly. These days there are plenty of companies that spend a fortune on marketing when it may be wiser to give away items and services at more affordable rates than to spend as much on marketing. Tune in to learn about the importance of pricing correctly, when you should price yourself below the competition, and why there is more than one strategy for optimal pricing. TIME-STAMPED SHOW NOTES: <ul> <li>[00:20] Today’s topic: How To Price Correctly.</li> <li>[00:27] Why it’s so important to price correctly.</li> <li>[00:48] When to price yourself below the competition.</li> <li>[02:05] Online tools and resources to help you price correctly.</li> <li>[02:44] The value of a metric and how to price accordingly.</li> <li>[04:10] Why there is more than one strategy to do optimal pricing.</li> <li>[04:52] Why you should ask yourself whether your pricing is too cheap or too expensive.</li> <li>[05:34] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast!</li> <li>[05:34] Go to <a href="https://www.levelingup.com/live">https://www.levelingup.com/live</a> to learn more about our next live event in Los Angeles.</li> <li>[05:53] Go to <a href="https://www.marketingschool.io/pro">https://www.marketingschool.io</a> to learn more!</li> </ul>   Links Mentioned in Today’s Episode:   <ul> <li><a href="https://www.priceintelligently.com/">Price Intelligently</a></li> <li><a href="https://www.winwithoutpitching.com/pricing-creativity/">Pricing Creativity</a></li> <li><a href="https://www.amazon.com/gp/product/B07PPMGDLX/ref=dbs_a_def_rwt_bibl_vppi_i0"> Win Without Pitching</a></li> <li><a href="https://openviewpartners.com/">OpenView Venture Partners</a></li> <li>Subscribe to our premium podcast (with tons of goodies!): <a href="https://www.marketingschool.io/pro">https://www.marketingschool.io/pro</a>
</li> </ul>   Leave Some Feedback:   <ul> <li>What should we talk about next? Please let us know in the comments below</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul>   Connect with Us:    <ul> <li><a href="http://neilpatel.com/">Neilpatel.com</a></li> <li>
<a href="https://www.quicksprout.com/">Quick Sprout</a> </li> <li><a href="https://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="https://www.singlegrain.com/">Single Grain</a></li> <li>
<a href="https://twitter.com/neilpatel">Twitter @neilpatel</a> </li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul><p> </p><p>Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a></p>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In episode #2122, Neil and Eric talk about how to price correctly. These days there are plenty of companies that spend a fortune on marketing when it may be wiser to give away items and services at more affordable rates than to spend as much on...

How To Price Correctly #2122

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