In episode #743, Eric and Neil discuss how to maintain a 30% open rate for your emails. Tune in to hear how to grow your list and stay out of the spam folder.

TIME-STAMPED SHOW NOTES:

• [00:27] Today’s Topic: How to Maintain a 30% Open Rate On Your Email List As It Grows
• [00:45] Typical open rates are between 10-15%.
• [00:54] Most people would say to clean out your email list, but you won’t get any growth this way.
• [01:18] Ask your subscribers questions.
• [01:46] Try to have a conversation with the email recipients.
• [02:35] If you are launching a course, you should ask for people to share their journeys with content marketing, as well.
• [03:01] Emailing a questions once per month will help to ensure that you stay at the top of people’s inbox.
• [03:40] Make sure you don’t end up in the spam box by staying relevant.
• [03:56] That’s it for today!
• [04:00] If you could take two minutes out of your day, we are trying to improve the listening experience for you, so go to Singlegrain.com/survey and help us gain some insight into what matters to our listeners.

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• Twitter @ericosiu

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