In Episode #189, Eric and Neil discuss how to increase your e-commerce conversion rate. Tune it to learn valuable tips and strategies to make the online buying experience as positive and streamlined as possible. From ensuring that there are product reviews to offering free shipping, Eric and Neil disclose the tricks of the trade that are easy to implement and will increase your sales. Time Stamped Show Notes: 
00:27 – Today’s topic: How to Increase Your E-commerce Conversion Rate
00:41 – First, add live chat to your web pages
01:03 – Use a 2-step check-out 
01:12 – Name and email on the first page, then credit card details on the second
01:25 – Have a countdown timer on the checkout page 
01:34 – Learn more about it in Conversion Excel
01:47 – Offer FREE shipping 
02:12 – Increase the product cost to cover the free shipping fee
02:26 – Your page speed matters a lot 
02:47 – Site speed means better user experience
02:57 – Make sure your site is mobile compatible
03:20 – Have reviews 
03:41 – Using default product descriptions will not establish your page as unique
03:51 – Interlink other products to draw people to these other pages
04:15 – Your conversion rate is not just about the number of visitors, it is the revenue you get per customer
04:37 – Check people’s behavior on your pages
05:18 – Make sure images are of high quality and videos are showing the product well
05:39 – Utilize retargeting to those who consistently check you out
06:18 – Run promotions
06:50 – That’s it for today’s episode! 3 Key Points: 
Think about up selling—every product should have an upsell opportunity.
The conversion rate is not just about the number of visitors, it is the revenue you get per customer.
The better the customer experience, the higher the sales.

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In Episode #189, Eric and Neil discuss how to increase your e-commerce conversion rate. Tune it to learn valuable tips and strategies to make the online buying experience as positive and streamlined as possible. From ensuring that there are product reviews to offering free shipping, Eric and Neil disclose the tricks of the trade that are easy to implement and will increase your sales. Time Stamped Show Notes: <ul> <li>00:27 – Today’s topic: How to Increase Your E-commerce Conversion Rate
</li> <li>00:41 – First, add live chat to your web pages</li> <li>01:03 – Use a 2-step check-out <ul> <li>01:12 – Name and email on the first page, then credit card details on the second</li> </ul> </li> <li>01:25 – Have a countdown timer on the checkout page <ul> <li>01:34 – Learn more about it in Conversion Excel</li> </ul> </li> <li>01:47 – Offer FREE shipping <ul> <li>02:12 – Increase the product cost to cover the free shipping fee</li> </ul> </li> <li>02:26 – Your page speed matters a lot <ul> <li>02:47 – Site speed means better user experience</li> </ul> </li> <li>02:57 – Make sure your site is mobile compatible</li> <li>03:20 – Have reviews <ul> <li>03:41 – Using default product descriptions will not establish your page as unique</li> <li>03:51 – Interlink other products to draw people to these other pages</li> </ul> </li> <li>04:15 – Your conversion rate is not just about the number of visitors, it is the revenue you get per customer</li> <li>04:37 – Check people’s behavior on your pages</li> <li>05:18 – Make sure images are of high quality and videos are showing the product well</li> <li>05:39 – Utilize retargeting to those who consistently check you out</li> <li>06:18 – Run promotions</li> <li>06:50 – That’s it for today’s episode!</li> </ul> 3 Key Points: <ol> <li>Think about up selling—every product should have an upsell opportunity.</li> <li>The conversion rate is not just about the number of visitors, it is the revenue you get per customer.</li> <li>The better the customer experience, the higher the sales.</li> </ol> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In Episode #189, Eric and Neil discuss how to increase your e-commerce conversion rate. Tune it to learn valuable tips and strategies to make the online buying experience as positive and streamlined as possible. From ensuring that there are product...

How to Increase Your E-commerce Conversion Rate | Ep. #189

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/08790618-b0db-46d6-93a7-b0d2007ef68c/transcript

Advertisement