In episode #942, we discuss how to get results from content marketing. Tune in to hear how you can amp up your content marketing game.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!

TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Get Exponential Results With Your Content Marketing
[00:45] We have blog content that is mediocre in terms of production and quality.
[01:18] You have to look for winning content.
[01:45] Go look at your best-performing content and increase results there.
[02:08] Look at the keywords driving most of your traffic on GSC, plug those into UberSuggest and re-write your content to make it longer and use the long-tail variations of the keywords.
[02:42] The 80/20 rule is generally true.
[03:00] Use Clickflow or GSC to split test your headlines.
[03:33] A/B testing your content is important.
[03:45] It’s a little effort for great results.
[03:58] As other related sites or sites you’ve mentioned for a Tweet or share.
[04:22] Pillar pages are well-designed chapters of information.
[04:48] Each chapter should be 4000-5000 words.
[05:00] The links are internal and interconnected. It’s a great way to increase rankings.
[05:36] It’s a pain to update content, but it’s important.
[05:47] That’s it for today!
[05:51] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested!

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #942, we discuss how to get results from content marketing. Tune in to hear how you can amp up your content marketing game. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress <a href="http://marketingschool.io/stats/">here</a>! TIME-STAMPED SHOW NOTES: <ul> <li>[00:27] Today’s Topic: How to Get Exponential Results With Your Content Marketing
</li> <li>[00:45] We have blog content that is mediocre in terms of production and quality.</li> <li>[01:18] You have to look for winning content.</li> <li>[01:45] Go look at your best-performing content and increase results there.</li> <li>[02:08] Look at the keywords driving most of your traffic on <a href="https://search.google.com/search-console/about">GSC</a>, plug those into UberSuggest and re-write your content to make it longer and use the long-tail variations of the keywords.</li> <li>[02:42] The 80/20 rule is generally true.</li> <li>[03:00] Use <a href="https://www.clickflow.com/">Clickflow</a> or GSC to split test your headlines.</li> <li>[03:33] A/B testing your content is important.</li> <li>[03:45] It’s a little effort for great results.</li> <li>[03:58] As other related sites or sites you’ve mentioned for a Tweet or share.</li> <li>[04:22] Pillar pages are well-designed chapters of information.</li> <li>[04:48] Each chapter should be 4000-5000 words.</li> <li>[05:00] The links are internal and interconnected. It’s a great way to increase rankings.</li> <li>[05:36] It’s a pain to update content, but it’s important.</li> <li>[05:47] That’s it for today!</li> <li>[05:51] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles. Check out <a href="http://singlegrain.com/dtla">this website</a> if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested!</li> </ul> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In episode #942, we discuss how to get results from content marketing. Tune in to hear how you can amp up your content marketing game. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M...

How to Get Exponential Results With Your Content Marketing | Ep. #942

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/713d1cae-a62b-403e-9418-b0d200523f52/transcript

Advertisement