In episode #1062, we discuss how to get away from paid ads. Tune in to hear how you can do it.

TIME-STAMPED SHOW NOTES:

• [00:27] Today’s Topic: How to Get Away From The Paid Advertising Crack Pipe
• [00:40] Paid ads are something many people do.
• [01:33] The costs per click continue to increase.
• [01:45] Eventually, it won’t be worth the cost.
• [03:15] Consider taking data from Facebook ads.
• [04:00] Find ways to collaborate with people who have similar audiences.
• [04:22] The omni-channel approach is important.
• [05:06] Overstock does a lot of paid ads.
• [05:22] You can make money by getting customers to re-purchase products.
• [05:26] That’s it for today!
• [05:38] We are going to take applications for live intensive sessions. Just got to the Marketing School site for more information and to apply.

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• Twitter @ericosiu

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