In Episode #340, Eric and Neil discuss how to do customer development. Tune in to learn the importance of getting every kind of customer’s feedback so that you can to adjust your sales strategy and boost your revenue, today! Time Stamped Show Notes: 
00:27 – Today’s topic: How to Do Customer Development
00:36 – Customer development is reaching out to customers and knowing their preferences and feedback 
00:46 – The data and feedback improve what you’re offering so you can increase your revenue and MPS score
00:55 – You can use Qualaroo and SurveyMonkey to help you
01:05 – The two types of data are qualitative and quantitative data 
01:06 – Quantitative is what you get from Google Analytics
01:11 – Qualitative is from customer development
01:20 – You can’t easily know the problem just by looking at the data
01:35 – You can get the qualitative data from talking to your customers
01:59 – One of Neil’s friend sells HDMI cables and other electronic devices
02:05 – Customers don’t buy from Neil’s friend’s site because he doesn’t offer free shipping
02:17 – Neil’s friend took the average cost of shipping, added it to the product price and offered free shipping
02:52 –  Steve Blank’s 4-step framework
03:27 – Getting your customers on the phone is very important 
03:37 – You want to solve your customer's’ problems
03:49 – Make adjustments from the feedback you receive
04:16 – You want to talk to every kind of customer, not just the one paying you
04:39 – Marketing School is giving away a free 1 year subscription of Drip which is an email automation tool 
04:56 – Subscribe, rate and review Marketing School
04:59 – Text MARKETINGSCHOOL to 33444 for those in the US
05:05 – For international listeners, just email eric@singlegrain.com
05:10 – That’s it for today’s episode! 3 Key Points: 
Reach out to your competitors’ customers and those who left you—not just your paying customers.
Having both qualitative and quantitative data will better inform the adjustments you can make to your product and services.
Address the feedback and make the necessary adjustments.

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In Episode #340, Eric and Neil discuss how to do customer development. Tune in to learn the importance of getting every kind of customer’s feedback so that you can to adjust your sales strategy and boost your revenue, today! Time Stamped Show Notes: <ul> <li>00:27 – Today’s topic: How to Do Customer Development
</li> <li>00:36 – Customer development is reaching out to customers and knowing their preferences and feedback <ul> <li>00:46 – The data and feedback improve what you’re offering so you can increase your revenue and MPS score</li> <li>00:55 – You can use <a href="https://qualaroo.com/">Qualaroo</a> and <a href="https://www.surveymonkey.com/">SurveyMonkey</a> to help you</li> </ul> </li> <li>01:05 – The two types of data are qualitative and quantitative data <ul> <li>01:06 – Quantitative is what you get from Google Analytics</li> <li>01:11 – Qualitative is from customer development</li> <li>01:20 – You can’t easily know the problem just by looking at the data</li> <li>01:35 – You can get the qualitative data from talking to your customers</li> <li>01:59 – One of Neil’s friend sells HDMI cables and other electronic devices</li> <li>02:05 – Customers don’t buy from Neil’s friend’s site because he doesn’t offer free shipping</li> <li>02:17 – Neil’s friend took the average cost of shipping, added it to the product price and offered free shipping</li> </ul> </li> <li>02:52 – <a href="https://www.amazon.com/gp/product/0989200507/ref=as_li_tf_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0989200507&amp;linkCode=as2&amp;tag=wwwsteveblank-20"> Steve Blank’s 4-step framework</a>
</li> <li>03:27 – Getting your customers on the phone is very important <ul> <li>03:37 – You want to solve your customer's’ problems</li> <li>03:49 – Make adjustments from the feedback you receive</li> </ul> </li> <li>04:16 – You want to talk to every kind of customer, not just the one paying you</li> <li>04:39 – <a href="http://marketingschool.io/">Marketing School</a> is giving away a free 1 year subscription of <a href="https://www.drip.co/">Drip</a> which is an email automation tool <ul> <li>04:56 – Subscribe, rate and review <a href="http://marketingschool.io/">Marketing School</a>
</li> <li>04:59 – Text MARKETINGSCHOOL to 33444 for those in the US</li> <li>05:05 – For international listeners, just email <a href="mailto:eric@singlegrain.com">eric@singlegrain.com</a>
</li> </ul> </li> <li>05:10 – That’s it for today’s episode!</li> </ul> 3 Key Points: <ol> <li>Reach out to your competitors’ customers and those who left you—not just your paying customers.</li> <li>Having both qualitative and quantitative data will better inform the adjustments you can make to your product and services.</li> <li>Address the feedback and make the necessary adjustments.</li> </ol> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In Episode #340, Eric and Neil discuss how to do customer development. Tune in to learn the importance of getting every kind of customer’s feedback so that you can to adjust your sales strategy and boost your revenue, today! Time Stamped Show Notes:...

How to Do Customer Development | Ep. #340

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/16e3a762-ea78-423c-a86d-b0d20076413f/transcript

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