In Episode #277, Eric and Neil highlight how to create an SEO-friendly homepage for your website. Tune in to learn how your homepage can bring a cornucopia of traffic to your entire website and why you have to spend more time thinking strategically about conversions. Time Stamped Show Notes: 
00:27 – Today’s topic: How to Create an SEO-Friendly Homepage
00:39 – “Your homepage is going to be the most-trafficked on your site” 
00:47 – Your homepage has to be good for Google and for users
01:00 – Keep in mind the overall theme of your site
01:20 – Make sure your website loads fast, link your major pages to your homepage, include an attractive title tag 
01:29 – Mention your brand under the title tag because it helps with search engine rankings
01:40 – The concept of internal linking 
01:42 – The SEO-friendly homepages where you will use internal linking
01:49 – The clicks that you have on the homepage will be passed on to your other important pages
02:07- If you’re ranking for your homepage keywords, work on those keywords in creating new sentences
02:27 – If you link relevant links from your homepage, you can increase your traffic
02:41 – In  Episode 252 (How to Maximize Your SERP Real Estate), this was also discussed
02:47 – Eric is trying to rank “digital marketing agency” for his homepage 
02:53 – Their rank is now between 4 and 7
03:00 – Eric’s percentage traffic from Google is 30% of their overall search traffic
03:38 – Eric shares how he tweaks overall search traffic
04:02 – “Your homepage won’t bring the majority of your traffic”
04:06 – Neil focuses on conversions more than anything else
04:18 – For Eric, their homepage is the highest converting page because they’re a marketing agency
04:40 – Eric and Neil both drive traffic to their homepage and they try to generate leads from the homepage
05:00 – Feel free to duplicate what Eric and Neil are doing
05:10 – This week’s giveaway is a 1 year subscription to Alexa – an SEO tool that is now owned by Amazon 
05:23 – Subscribe, rate and review Marketing School
05:28 – Text MARKETINGSCHOOL to 33444
04:53 – That’s it for today’s episode! 3 Key Points: 
Your homepage should be good for Google and your website visitors.
Track the keywords that make you rank and use them to add more relevant sentences to your homepage.
You can generate leads directly from your homepage.

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In Episode #277, Eric and Neil highlight how to create an SEO-friendly homepage for your website. Tune in to learn how your homepage can bring a cornucopia of traffic to your entire website and why you have to spend more time thinking strategically about conversions. Time Stamped Show Notes: <ul> <li>00:27 – Today’s topic: How to Create an SEO-Friendly Homepage
</li> <li>00:39 – “Your homepage is going to be the most-trafficked on your site” <ul> <li>00:47 – Your homepage has to be good for Google and for users</li> </ul> </li> <li>01:00 – Keep in mind the overall theme of your site</li> <li>01:20 – Make sure your website loads fast, link your major pages to your homepage, include an attractive title tag <ul> <li>01:29 – Mention your brand under the title tag because it helps with search engine rankings</li> </ul> </li> <li>01:40 – The concept of internal linking <ul> <li>01:42 – The SEO-friendly homepages where you will use internal linking</li> <li>01:49 – The clicks that you have on the homepage will be passed on to your other important pages</li> </ul> </li> <li>02:07- If you’re ranking for your homepage keywords, work on those keywords in creating new sentences</li> <li>02:27 – If you link relevant links from your homepage, you can increase your traffic</li> <li>02:41 – In <a href="http://marketingschool.io/how-to-maximize-your-serp-real-estate-ep-252/"> Episode 252</a> (How to Maximize Your SERP Real Estate), this was also discussed</li> <li>02:47 – Eric is trying to rank “digital marketing agency” for his homepage <ul> <li>02:53 – Their rank is now between 4 and 7</li> <li>03:00 – Eric’s percentage traffic from Google is 30% of their overall search traffic</li> <li>03:38 – Eric shares how he tweaks overall search traffic</li> </ul> </li> <li>04:02 – “Your homepage won’t bring the majority of your traffic”</li> <li>04:06 – Neil focuses on conversions more than anything else</li> <li>04:18 – For Eric, their homepage is the highest converting page because they’re a marketing agency</li> <li>04:40 – Eric and Neil both drive traffic to their homepage and they try to generate leads from the homepage</li> <li>05:00 – Feel free to duplicate what Eric and Neil are doing</li> <li>05:10 – This week’s giveaway is a 1 year subscription to <a href="http://www.alexa.com/">Alexa</a> – an SEO tool that is now owned by Amazon <ul> <li>05:23 – Subscribe, rate and review <a href="http://marketingschool.io/">Marketing School</a>
</li> <li>05:28 – Text MARKETINGSCHOOL to 33444</li> </ul> </li> <li>04:53 – That’s it for today’s episode!</li> </ul> 3 Key Points: <ol> <li>Your homepage should be good for Google and your website visitors.</li> <li>Track the keywords that make you rank and use them to add more relevant sentences to your homepage.</li> <li>You can generate leads directly from your homepage.</li> </ol> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
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Marketing School - Digital Marketing and Online Marketing Tips

In Episode #277, Eric and Neil highlight how to create an SEO-friendly homepage for your website. Tune in to learn how your homepage can bring a cornucopia of traffic to your entire website and why you have to spend more time thinking strategically...

How to Create an SEO-Friendly Homepage | Ep. #277

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