In Episode #249, Eric and Neil discuss how to create a seamless checkout process. Your processes can easily make or break a sale. So what defines a seamless checkout process? Eric and Neil provide you with first-hand advice for how to clean up your checkout—from design to making sure that your audience is informed each step of the way. Time Stamped Show Notes: 
00:27 – Today’s topic: How to Create a Seamless Checkout Process
00:40 – Make the checkout process as simple as possible 
00:49 – The more friction you cause, the more difficult it is to convert people
00:55 – The book Don’t Make Me Think will teach you about how to design your processes in a user friendly way
01:17 – The more you get people engaged, the more they are likely to finish the checkout process 
01:51 – You can also email people who didn’t complete their checkout, so that they can convert to a sale
01:58 – If you want to build a relationship, integrating a live chat is a great option 
02:13 – You can use Intercom
02:27 – Make your pages mobile-optimized and responsive
02:52 – Amazon’s checkout process
03:55 – The seamless process only works if your audience knows what they’re doing
04:02 – Make sure your audience understand your product and what they’re buying
04:25 – Keep the users informed of each step within the process
04:53 – Make the experience consistent
05:05 – The speed also takes plays a part in the overall experience
05:30 – Make it easy for people to go back to where they left off
05:42 – The Marketing School is giving away 5 annual copies of Ahrefs this week 
05:51 – Subscribe, rate and review the  Marketing School Podcast
05:55 – Text MARKETINGSCHOOL to 33444
06:11 – That’s it for today’s episode! 3 Key Points: 
Make the checkout process as easy and simple as possible.
A seamless checkout process only works if your audience knows what they are doing.
A consistent process creates the best experience.

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In Episode #249, Eric and Neil discuss how to create a seamless checkout process. Your processes can easily make or break a sale. So what defines a seamless checkout process? Eric and Neil provide you with first-hand advice for how to clean up your checkout—from design to making sure that your audience is informed each step of the way. Time Stamped Show Notes: <ul> <li>00:27 – Today’s topic: How to Create a Seamless Checkout Process
</li> <li>00:40 – Make the checkout process as simple as possible <ul> <li>00:49 – The more friction you cause, the more difficult it is to convert people</li> <li>00:55 – The book <a href="http://amzn.to/2oIeXZ8">Don’t Make Me Think</a> will teach you about how to design your processes in a user friendly way</li> </ul> </li> <li>01:17 – The more you get people engaged, the more they are likely to finish the checkout process <ul> <li>01:51 – You can also email people who didn’t complete their checkout, so that they can convert to a sale</li> </ul> </li> <li>01:58 – If you want to build a relationship, integrating a live chat is a great option <ul> <li>02:13 – You can use <a href="https://www.intercom.com">Intercom</a>
</li> <li>02:27 – Make your pages mobile-optimized and responsive</li> <li>02:52 – Amazon’s checkout process</li> </ul> </li> <li>03:55 – The seamless process only works if your audience knows what they’re doing</li> <li>04:02 – Make sure your audience understand your product and what they’re buying</li> <li>04:25 – Keep the users informed of each step within the process</li> <li>04:53 – Make the experience consistent</li> <li>05:05 – The speed also takes plays a part in the overall experience</li> <li>05:30 – Make it easy for people to go back to where they left off</li> <li>05:42 – The Marketing School is giving away 5 annual copies of <a href="http://growtheverywhere.com/ahrefs">Ahrefs</a> this week <ul> <li>05:51 – Subscribe, rate and review the <a href="https://itunes.apple.com/us/podcast/marketing-school-digital-marketing-online-marketing/id1138869817?mt=2"> Marketing School Podcast</a>
</li> <li>05:55 – Text MARKETINGSCHOOL to 33444</li> </ul> </li> <li>06:11 – That’s it for today’s episode!</li> </ul> 3 Key Points: <ol> <li>Make the checkout process as easy and simple as possible.</li> <li>A seamless checkout process only works if your audience knows what they are doing.</li> <li>A consistent process creates the best experience.</li> </ol> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In Episode #249, Eric and Neil discuss how to create a seamless checkout process. Your processes can easily make or break a sale. So what defines a seamless checkout process? Eric and Neil provide you with first-hand advice for how to clean up your...

How to Create a Seamless Checkout Process | Ep. #249

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/c0c54d09-52c9-49a6-9fb9-b0d2007b9501/transcript

Advertisement