In episode #816, Eric and Neil discuss how to build a 6 figure software business in under a year. Tune in to hear the secrets to their successes.

Eric and Neil have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!

TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How to Build a 6 Figure Software Business in 10 Months
[00:36] Eric has created a software company called ClickFlow. Clickflow takes Google Search Console data and will then tell you how many people are clicking on your title.
[01:05] Clickflow helps you A/B test your title tag in order to get the max amount of clicks.
[01:20] Clickflow is a subscription service that charges monthly or annually.
[01:27] They are now making six figures in less than ten months.
[2:00] Eric didn’t have a built-in audience to leverage. He achieved his goals with hard work.
[02:20] He did a lot of cold outreach.
[02:30] He emailed people with the subject line, “Feedback”.
[02:45] He targeted websites he thought would be a good fit and had good rankings.
[03:02] People actually responded and bought the software off the cold email outreach.
[03:50] He did hit a small segment of his email list (300 or so) and sent a couple lines in an email and managed to pre-sell $10,000 for the tool.
[04:20] He used that money to help build the tool.
[05:15] Eric met one of the Co-Founders of ClickFunnels.
[05:31] Russell Brunson and Grant Cardone’s TedX talk serves as a webinar.
[05:47] They also offered software and courses for free or little money.
[06:00] Bundling the offer makes everything more valuable.
[06:10] Eric bundled his software and some courses and this allowed the company to make some cash up front.
[06:50] It’s all about targeting the right audience.
[07:04] Clickflow has a lower-level price to start.
[07:20] The majority of their revenue comes from the larger accounts. The smaller accounts churn, because they don’t get that much value from the software.
[07:50] Large companies like doing annual plans.
[08:15] Eric landed some large companies through cold outreach.
[08:22] They use a tool called Outreach, which automates your outreach.
[09:05] If you use Datanyze, you put in search parameters.
[09:25] LinkedHelper or Hunter will help you scrape private email addresses from LinkedIn.
[09:55] Load the emails into Outreach and set up an email sequence.
[10:50] You don’t need a built-in audience, you just need to do outreach.
[11:20] That’s all for today!
[11:37] Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu





Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #816, Eric and Neil discuss how to build a 6 figure software business in under a year. Tune in to hear the secrets to their successes. Eric and Neil have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress <a href="http://marketingschool.io/stats/">here</a>! TIME-STAMPED SHOW NOTES: <ul> <li>[00:27] Today’s Topic: How to Build a 6 Figure Software Business in 10 Months
</li> <li>[00:36] Eric has created a software company called <a href="https://www.clickflow.com/">ClickFlow</a>. Clickflow takes Google Search Console data and will then tell you how many people are clicking on your title.</li> <li>[01:05] Clickflow helps you A/B test your title tag in order to get the max amount of clicks.</li> <li>[01:20] Clickflow is a subscription service that charges monthly or annually.</li> <li>[01:27] They are now making six figures in less than ten months.</li> <li>[2:00] Eric didn’t have a built-in audience to leverage. He achieved his goals with hard work.</li> <li>[02:20] He did a lot of cold outreach.</li> <li>[02:30] He emailed people with the subject line, “Feedback”.</li> <li>[02:45] He targeted websites he thought would be a good fit and had good rankings.</li> <li>[03:02] People actually responded and bought the software off the cold email outreach.</li> <li>[03:50] He did hit a small segment of his email list (300 or so) and sent a couple lines in an email and managed to pre-sell $10,000 for the tool.</li> <li>[04:20] He used that money to help build the tool.</li> <li>[05:15] Eric met one of the Co-Founders of <a href="https://www.clickfunnels.com/">ClickFunnels</a>.</li> <li>[05:31] Russell Brunson and Grant Cardone’s TedX talk serves as a webinar.</li> <li>[05:47] They also offered software and courses for free or little money.</li> <li>[06:00] Bundling the offer makes everything more valuable.</li> <li>[06:10] Eric bundled his software and some courses and this allowed the company to make some cash up front.</li> <li>[06:50] It’s all about targeting the right audience.</li> <li>[07:04] Clickflow has a lower-level price to start.</li> <li>[07:20] The majority of their revenue comes from the larger accounts. The smaller accounts churn, because they don’t get that much value from the software.</li> <li>[07:50] Large companies like doing annual plans.</li> <li>[08:15] Eric landed some large companies through cold outreach.</li> <li>[08:22] They use a tool called <a href="https://www.outreach.io/">Outreach</a>, which automates your outreach.</li> <li>[09:05] If you use <a href="https://www.datanyze.com/">Datanyze</a>, you put in search parameters.</li> <li>[09:25] <a href="https://linkedhelper.com/">LinkedHelper</a> or <a href="https://hunter.io/">Hunter</a> will help you scrape private email addresses from LinkedIn.</li> <li>[09:55] Load the emails into Outreach and set up an email sequence.</li> <li>[10:50] You don’t need a built-in audience, you just need to do outreach.</li> <li>[11:20] That’s all for today!</li> <li>[11:37] Go <a href="http://marketingschool.io/stats">here</a> to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!</li> </ul> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul>   Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In episode #816, Eric and Neil discuss how to build a 6 figure software business in under a year. Tune in to hear the secrets to their successes. Eric and Neil have committed to throwing a FREE Marketing School Live Event in Los Angeles, once...

How to Build a 6 Figure Software Business in 10 Months | Ep. #816

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/b0d8b8bc-e87b-4f2e-801d-b0d2005a2bed/transcript

Advertisement