In Episode #465, Eric and Neil discuss how SEO is going to change in 2018. You’ll find out why that #1 spot in a search result is becoming more and more crucial for the purpose of voice searches. You’ll also hear what will affect your likelihood of appearing first. Time Stamped Show Notes: 
00:27 – Today’s topic: How SEO Is Going to Change in 2018
00:40 – Voice searches are becoming more and more popular
00:49 – If you’re going after a voice search, you’re only going to get one result 
01:06 – Gaining the first position for search results is crucial
01:27 – Google has been investing so much into voice
02:00 – In Google’s algorithm, one factor is the brand query 
02:12 – People are searching for keywords associated with the brand, like “Neil Patel SEO”
02:32 – It’s one of the hardest factors to manipulate
02:40 – Marketing School is giving away 90-day FREE trial to Crazy Egg which is a visual analytics tool 
02:52 – Go to SingleGrain.com/giveaway to get your FREE copy
02:56 – That’s it for today’s episode! 3 Key Points: 
The use of voice search in mobile devices has been growing significantly.
The first spot in a search result is becoming more crucial as voice search will only show one result.
People are using brand queries that can affect a brand’s standing in a search result.

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In Episode #465, Eric and Neil discuss how SEO is going to change in 2018. You’ll find out why that #1 spot in a search result is becoming more and more crucial for the purpose of voice searches. You’ll also hear what will affect your likelihood of appearing first. Time Stamped Show Notes: <ul> <li>00:27 – Today’s topic: How SEO Is Going to Change in 2018
</li> <li>00:40 – Voice searches are becoming more and more popular</li> <li>00:49 – If you’re going after a voice search, you’re only going to get one result <ul> <li>01:06 – Gaining the first position for search results is crucial</li> </ul> </li> <li>01:27 – Google has been investing so much into voice</li> <li>02:00 – In Google’s algorithm, one factor is the brand query <ul> <li>02:12 – People are searching for keywords associated with the brand, like “Neil Patel SEO”</li> <li>02:32 – It’s one of the hardest factors to manipulate</li> </ul> </li> <li>02:40 – <a href="http://marketingschool.io/">Marketing School</a> is giving away 90-day FREE trial to <a href="https://www.crazyegg.com/">Crazy Egg</a> which is a visual analytics tool <ul> <li>02:52 – Go to <a href="http://singlegrain.com/giveaway">SingleGrain.com/giveaway</a> to get your FREE copy</li> </ul> </li> <li>02:56 – That’s it for today’s episode!</li> </ul> 3 Key Points: <ol> <li>The use of voice search in mobile devices has been growing significantly.</li> <li>The first spot in a search result is becoming more crucial as voice search will only show one result.</li> <li>People are using brand queries that can affect a brand’s standing in a search result.</li> </ol> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In Episode #465, Eric and Neil discuss how SEO is going to change in 2018. You’ll find out why that #1 spot in a search result is becoming more and more crucial for the purpose of voice searches. You’ll also hear what will affect your likelihood...

How SEO Is Going to Change in 2018 | Ep. #465

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/e4967ba4-2025-4a53-8d45-b0d2006ec018/transcript

Advertisement