Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing!

In Episode #63 Eric and Neil talk about the art of emailing your list. Listen as they talk about the frequency with which you should email your list, how you can better preserve the trust between you and your list, and why email-based sales promotions should be both tactful and scheduled.  Time Stamped Show Notes: 
00:28 – Today’s Topic: How often to email your list
00:47 – Make your audience look forward to the next email
00:56 – Put value in your emails
01:11 – Email audience as long as they’re engaged
01:18 – Don’t send emails to people without engagement
02:14 – Send emails based on how often people engage
02:23 – Drip
03:07 – Tell a consistent story
03:27 – Consider what you are emailing
04:13 – Build trust with you audience before sending sales stuff
04:27 – Have a ratio between value content and sales emails 3 Key Points: 
Each email should make your audience look forward to the next.
You need to put value in each email.
Trust between you and your audience needs to be established. Resources Mentioned: 
Mailchimp – Another email system Neil mentioned
Drip – Email system mentioned by Eric

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing! In Episode #63 Eric and Neil talk about the art of emailing your list. Listen as they talk about the frequency with which you should email your list, how you can better preserve the trust between you and your list, and why email-based sales promotions should be both tactful and scheduled.  Time Stamped Show Notes: <ul> <li>00:28 – Today’s Topic: How often to email your list</li> <li>00:47 – Make your audience look forward to the next email</li> <li>00:56 – Put value in your emails</li> <li>01:11 – Email audience as long as they’re engaged</li> <li>01:18 – Don’t send emails to people without engagement</li> <li>02:14 – Send emails based on how often people engage</li> <li>02:23 – <a href="https://www.drip.co/">Drip</a>
</li> <li>03:07 – Tell a consistent story</li> <li>03:27 – Consider what you are emailing</li> <li>04:13 – Build trust with you audience before sending sales stuff</li> <li>04:27 – Have a ratio between value content and sales emails</li> </ul> 3 Key Points: <ol> <li>Each email should make your audience look forward to the next.</li> <li>You need to put value in each email.</li> <li>Trust between you and your audience needs to be established.</li> </ol> Resources Mentioned: <ul> <li>
<a href="http://mailchimp.com/">Mailchimp</a> – Another email system Neil mentioned</li> <li>
<a href="https://www.drip.co/">Drip</a> – Email system mentioned by Eric</li> </ul> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://www.singlegrain.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
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Marketing School - Digital Marketing and Online Marketing Tips

Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing! In Episode #63 Eric and Neil talk about the art of emailing your list. Listen as they talk about the frequency with which...

How Often Should You Be Emailing Your List? | Ep. #63

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