In episode #1066, we discuss how long a free trial should last. Tune in to hear what the best timeframe is.

TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: How Long Should Your Free Trial Be? A Data Driven Answer
[01:10] A free trial is allowing someone to use your product for free for a set period of time, before they are required to pay.
[01:40] There is no timeline that necessarily converts the best, because it depends on the company or service.
[02:10] Check out Redpoint to read more about this.
[02:34] Redpoint thinks you should keep your trial to 7 days, but that doesn’t work for everyone.
[03:00] Find out what made people pay for the service.
[04:00] 37% of people do 30 day free trials.
[04:08] 13% of people do the 7 day free trials.
[04:12] 3% of people do the 21 day free trials.
[04:25] At Clickflow, they are considering basing the free trial on usage instead of time.
[05:20] Companies like Slack have higher rates for their free trials. It really varies.
[05:40] Run tests and figure out what works for your company.
[05:44] That’s it for today!
[05:51] We are going to take applications for live intensive sessions. Just got to the Marketing School site for more information and to apply.

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #1066, we discuss how long a free trial should last. Tune in to hear what the best timeframe is. TIME-STAMPED SHOW NOTES: <ul> <li>[00:27] Today’s Topic: How Long Should Your Free Trial Be? A Data Driven Answer</li> <li>[01:10] A free trial is allowing someone to use your product for free for a set period of time, before they are required to pay.</li> <li>[01:40] There is no timeline that necessarily converts the best, because it depends on the company or service.</li> <li>[02:10] Check out <a href="https://www.redpoint.com/">Redpoint</a> to read more about this.</li> <li>[02:34] Redpoint thinks you should keep your trial to 7 days, but that doesn’t work for everyone.</li> <li>[03:00] Find out what made people pay for the service.</li> <li>[04:00] 37% of people do 30 day free trials.</li> <li>[04:08] 13% of people do the 7 day free trials.</li> <li>[04:12] 3% of people do the 21 day free trials.</li> <li>[04:25] At <a href="https://www.clickflow.com/">Clickflow</a>, they are considering basing the free trial on usage instead of time.</li> <li>[05:20] Companies like <a href="https://slack.com/">Slack</a> have higher rates for their free trials. It really varies.</li> <li>[05:40] Run tests and figure out what works for your company.</li> <li>[05:44] That’s it for today!</li> <li>[05:51] We are going to take applications for live intensive sessions. Just got to the <a href="https://marketingschool.io/">Marketing School</a> site for more information and to apply.</li> </ul> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

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In episode #1066, we discuss how long a free trial should last. Tune in to hear what the best timeframe is. TIME-STAMPED SHOW NOTES:  [00:27] Today’s Topic: How Long Should Your Free Trial Be? A Data Driven Answer [01:10] A free trial is allowing...

How Long Should Your Free Trial Be? A Data Driven Answer | Ep. #1066

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/36d28ef3-e6b3-4844-8083-b0d2004b69a6/transcript

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