In episode #2453, we discuss how inbound marketing is rapidly changing. With search traffic going down, competition going up, and website engagement metrics declining, inbound marketing strategies just aren't working as well as they used to. Tuning in today, you’ll not only discover how inbound marketing is changing but what you can do to counteract it. We also dive into which channels are worthy of pursuing, how you might want to think differently about marketing going forward, and so much more!

TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: How Inbound Marketing Is Rapidly Changing.
[00:05] Some perspective on the ways that inbound marketing is changing.
[01:43] Why it’s harder to produce the same ROI as marketing channels get more competitive.
[02:24] How to look at marketing differently: why you have to spend a dollar to make a dollar.
[03:02] The benefits of leveraging an omnichannel approach.
[03:27] Ways to get creative with your marketing strategy and use AI to increase ROI.
[04:25] Channels you can use to boost your organic reach.
[05:48] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!




Links Mentioned in Today’s Episode:



Don’t forget to help us grow by subscribing and liking on YouTube!
‘Inbound marketing just isn't working as well as it used to’




Leave Some Feedback:



What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.




Connect with Us: 



Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu





Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #2453, we discuss how inbound marketing is rapidly changing. With search traffic going down, competition going up, and website engagement metrics declining, inbound marketing strategies just aren't working as well as they used to. Tuning in today, you’ll not only discover how inbound marketing is changing but what you can do to counteract it. We also dive into which channels are worthy of pursuing, how you might want to think differently about marketing going forward, and so much more!TIME-STAMPED SHOW NOTES:<ul>
<li>
[00:00] Today’s topic: How Inbound Marketing Is Rapidly Changing.</li>
<li>
[00:05] Some perspective on the ways that inbound marketing is changing.</li>
<li>
[01:43] Why it’s harder to produce the same ROI as marketing channels get more competitive.</li>
<li>
[02:24] How to look at marketing differently: why you have to spend a dollar to make a dollar.</li>
<li>
[03:02] The benefits of leveraging an omnichannel approach.</li>
<li>
[03:27] Ways to get creative with your marketing strategy and use AI to increase ROI.</li>
<li>
[04:25] Channels you can use to boost your organic reach.</li>
<li>
[05:48] That’s it for today! Don’t forget to rate, review, and subscribe!</li>
</ul>Go to <a href="https://www.marketingschool.io">https://www.marketingschool.io</a> to learn more! Links Mentioned in Today’s Episode: <ul>
<li>Don’t forget to help us grow by subscribing and liking on <a href="https://www.youtube.com/channel/UCQphjk-8bS_UUAeTN_Of2qQ">YouTube</a>!</li>
<li><a href="https://www.linkedin.com/feed/update/urn:li:activity:7059631664607428608/">‘Inbound marketing just isn't working as well as it used to’</a></li>
</ul> Leave Some Feedback: <ul>
<li>What should we talk about next? Please let us know in the comments below</li>
<li>Did you enjoy this episode? If so, please leave a short review.</li>
</ul> Connect with Us:  <ul>
<li>
<a href="https://www.singlegrain.com/?utm_source=ms-podcast&amp;utm_medium=podcast&amp;utm_campaign=podcast-notes">Single Grain</a> &lt;&lt; Eric’s ad agency</li>
<li>
<a href="https://www.npdigital.com/">NP Digital</a> &lt;&lt; Neil’s ad agency</li>
<li>
<a href="https://twitter.com/neilpatel">Twitter @neilpatel</a> </li>
<li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li>
<li> </li>
</ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

With search traffic going down, competition going up, and website engagement metrics declining, inbound marketing strategies just aren't working as well as they used to.

How Inbound Marketing Is Rapidly Changing

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/2ffc8772-b9b1-4f74-9021-b0d101773993/transcript

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