In episode #2610, We discuss the effectiveness of LinkedIn Thought Leader Ads in driving leads. We share our experiences with running these ads and highlight the importance of soft conversions, such as newsletter sign-ups and webinar registrations. While direct conversions into purchases may be challenging, the ads can be highly effective in building brand awareness and nurturing relationships with potential customers. Overall, LinkedIn is a valuable platform for reaching a professional audience and should not be overlooked in our marketing strategies.




Don’t forget to help us grow by subscribing and liking on YouTube!




Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 




TIME-STAMPED SHOW NOTES:
(00:00) Today’s topic: Eric's Experiment with LinkedIn Thought Leader Ads
(01:01) Results of a $500 test with LinkedIn Thought Leader Ads
(02:26) LinkedIn Thought Leader Ads are effective for soft conversions
(03:37) Changing the profile URL to drive website visits
(04:33) Soft conversions work better than hard conversions on LinkedIn
(04:59) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!




Links Mentioned in Today’s Episode:



LinkedIn Thought Leader Ads




Leave Some Feedback:



What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.




Connect with Us: 



Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #2610, We discuss the effectiveness of LinkedIn Thought Leader Ads in driving leads. We share our experiences with running these ads and highlight the importance of soft conversions, such as newsletter sign-ups and webinar registrations. While direct conversions into purchases may be challenging, the ads can be highly effective in building brand awareness and nurturing relationships with potential customers. Overall, LinkedIn is a valuable platform for reaching a professional audience and should not be overlooked in our marketing strategies. Don’t forget to help us grow by subscribing and liking on <a href="https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA">YouTube</a>! Check out more of Eric’s content (<a href="https://www.youtube.com/levelingupofficial/videos">Leveling UP YT</a>) and Neil’s videos (<a href="https://www.youtube.com/neilpatel/videos">Neil Patel YT</a>)  TIME-STAMPED SHOW NOTES:<ul>
<li>
(00:00) Today’s topic: Eric's Experiment with LinkedIn Thought Leader Ads</li>
<li>
(01:01) Results of a $500 test with LinkedIn Thought Leader Ads</li>
<li>
(02:26) LinkedIn Thought Leader Ads are effective for soft conversions</li>
<li>
(03:37) Changing the profile URL to drive website visits</li>
<li>
(04:33) Soft conversions work better than hard conversions on LinkedIn</li>
<li>
(04:59) That’s it for today! Don’t forget to rate, review, and subscribe!</li>
</ul>Go to <a href="https://www.marketingschool.io">https://www.marketingschool.io</a> to learn more! Links Mentioned in Today’s Episode: <ul><li>LinkedIn <a href="https://business.linkedin.com/marketing-solutions/native-advertising/thought-leader-ads">Thought Leader Ads</a>
</li></ul> Leave Some Feedback: <ul>
<li>What should we talk about next? Please let us know in the comments below</li>
<li>Did you enjoy this episode? If so, please leave a short review.</li>
</ul> Connect with Us:  <ul>
<li>
<a href="https://www.singlegrain.com/?utm_source=ms-podcast&amp;utm_medium=podcast&amp;utm_campaign=podcast-notes">Single Grain</a> &lt;&lt; Eric’s ad agency</li>
<li>
<a href="https://www.npdigital.com/">NP Digital</a> &lt;&lt; Neil’s ad agency</li>
<li>
<a href="https://twitter.com/neilpatel">X @neilpatel</a> </li>
<li><a href="https://twitter.com/ericosiu">X @ericosiu</a></li>
</ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
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Eric's Experiment with LinkedIn Thought Leader Ads

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/2b29e2c2-0006-4328-b8cb-b0d10169bcd4/transcript

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