In Episode #446, Eric and Neil discuss whether adding more text to a page will always result in increased long-tail traffic. Tune in to learn how to effectively add more text to your content and why you should NOT do it if you’re at rank zero. Time Stamped Show Notes: 
00:27 – Today’s topic: Does Adding More Text to a Page Always Result in Increased Long-tail Traffic?
00:40 – In most cases, adding more text to a page increases long-tail traffic 
00:47 – A great example is Abraham Lincoln’s Wikipedia page that continuously grows
01:26 – Neil has done tests around adding more text and he saw that the long-tail traffic does, in fact, increase 
01:33 – The words or phrases should correspond to the content
01:51 – If you’re ranking zero and update with more text, you could lose your ranking
02:21 – Go to the Google Search Console and check all the words and phrases for which you have impressions and/or low click-through rates and expand on those topics
02:41 – After doing a rewrite and republishing, submit your page to the Google Search Console
02:55 – Marketing School is giving away 90-day FREE trial to Crazy Egg, which is a visual analytics tool 
03:26 – Go to SingleGrain.com/giveaway to get your FREE copy
03:08 – That’s it for today’s episode! 3 Key Points: 
Adding text that is irrelevant will negatively affect your traffic.
If you’re already ranking zero and you add more text to your existing page, you might lose this ranking.
Expand upon the words or phrases you barely mention to improve your SEO.

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In Episode #446, Eric and Neil discuss whether adding more text to a page will always result in increased long-tail traffic. Tune in to learn how to effectively add more text to your content and why you should NOT do it if you’re at rank zero. Time Stamped Show Notes: <ul> <li>00:27 – Today’s topic: Does Adding More Text to a Page Always Result in Increased Long-tail Traffic?
</li> <li>00:40 – In most cases, adding more text to a page increases long-tail traffic <ul> <li>00:47 – A great example is Abraham Lincoln’s Wikipedia page that continuously grows</li> </ul> </li> <li>01:26 – Neil has done tests around adding more text and he saw that the long-tail traffic does, in fact, increase <ul> <li>01:33 – The words or phrases should correspond to the content</li> <li>01:51 – If you’re ranking zero and update with more text, you could lose your ranking</li> <li>02:21 – Go to the Google Search Console and check all the words and phrases for which you have impressions and/or low click-through rates and expand on those topics</li> <li>02:41 – After doing a rewrite and republishing, submit your page to the Google Search Console</li> </ul> </li> <li>02:55 – <a href="http://marketingschool.io/">Marketing School</a> is giving away 90-day FREE trial to <a href="https://www.crazyegg.com/">Crazy Egg</a>, which is a visual analytics tool <ul> <li>03:26 – Go to <a href="http://singlegrain.com/giveaway">SingleGrain.com/giveaway</a> to get your FREE copy</li> </ul> </li> <li>03:08 – That’s it for today’s episode!</li> </ul> 3 Key Points: <ol> <li>Adding text that is irrelevant will negatively affect your traffic.</li> <li>If you’re already ranking zero and you add more text to your existing page, you might lose this ranking.</li> <li>Expand upon the words or phrases you barely mention to improve your SEO.</li> </ol> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
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In Episode #446, Eric and Neil discuss whether adding more text to a page will always result in increased long-tail traffic. Tune in to learn how to effectively add more text to your content and why you should NOT do it if you’re at rank zero. Time...

Does Adding More Text to a Page Always Result in Increased Long-tail Traffic? | Ep. #446

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