In Episode #2513, we shed light on some shocking information about the LinkedIn algorithm and its manual filtering from someone who works in its influencer program. You’ll hear about how they manually manipulate the reach of viral content, the types of accounts that get down-ranked and up-ranked, and why. We explain some of the criteria that affect this, the four levels they use to rank content, and the topics you should talk about if you want your posts to rank. We also discuss the lack of transparency about the algorithm and how LinkedIn differs from Twitter in this regard. Tune in to find out the truth about the LinkedIn algorithm! 

TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: the secrets of the LinkedIn algorithm.
[00:30] Shocking info on the manual filtering of LinkedIn from someone on the inside.
[01:37] Typical account types that get down-ranked and up-ranked.
[02:10] How the criteria changes per country and other factors that affect it.
[02:31] Topics you should talk about depending on your racial profile. 
[03:17] The four levels that they use to rank content.
[03:50] Thoughts on the incentives that drive this.
[04:11] How our hosts would do things differently if they worked at LinkedIn.
[04:47] A case study that Eric looked at and the value of playing by the rules.
[05:16]  Thoughts on the level of transparency when it comes to algorithms in LinkedIn versus Twitter.
[06:33] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!




Links Mentioned in Today’s Episode:



LinkedIn 
Twitter
Don’t forget to help us grow by subscribing and liking on YouTube!




Leave Some Feedback:



What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.




Connect with Us: 



Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In Episode #2513, we shed light on some shocking information about the LinkedIn algorithm and its manual filtering from someone who works in its influencer program. You’ll hear about how they manually manipulate the reach of viral content, the types of accounts that get down-ranked and up-ranked, and why. We explain some of the criteria that affect this, the four levels they use to rank content, and the topics you should talk about if you want your posts to rank. We also discuss the lack of transparency about the algorithm and how LinkedIn differs from Twitter in this regard. Tune in to find out the truth about the LinkedIn algorithm! TIME-STAMPED SHOW NOTES:<ul>
<li>
[00:00] Today’s topic: the secrets of the LinkedIn algorithm.</li>
<li>
[00:30] Shocking info on the manual filtering of LinkedIn from someone on the inside.</li>
<li>
[01:37] Typical account types that get down-ranked and up-ranked.</li>
<li>
[02:10] How the criteria changes per country and other factors that affect it.</li>
<li>
[02:31] Topics you should talk about depending on your racial profile. </li>
<li>
[03:17] The four levels that they use to rank content.</li>
<li>
[03:50] Thoughts on the incentives that drive this.</li>
<li>
[04:11] How our hosts would do things differently if they worked at LinkedIn.</li>
<li>
[04:47] A case study that Eric looked at and the value of playing by the rules.</li>
<li>
[05:16]  Thoughts on the level of transparency when it comes to algorithms in LinkedIn versus Twitter.</li>
<li>
[06:33] That’s it for today! Don’t forget to rate, review, and subscribe!</li>
</ul>Go to <a href="https://www.marketingschool.io">https://www.marketingschool.io</a> to learn more! Links Mentioned in Today’s Episode: <ul>
<li><a href="https://www.linkedin.com/">LinkedIn </a></li>
<li><a href="https://twitter.com/">Twitter</a></li>
<li>Don’t forget to help us grow by subscribing and liking on <a href="https://www.youtube.com/channel/UCQphjk-8bS_UUAeTN_Of2qQ">YouTube</a>!</li>
</ul> Leave Some Feedback: <ul>
<li>What should we talk about next? Please let us know in the comments below</li>
<li>Did you enjoy this episode? If so, please leave a short review.</li>
</ul> Connect with Us:  <ul>
<li>
<a href="https://www.singlegrain.com/?utm_source=ms-podcast&amp;utm_medium=podcast&amp;utm_campaign=podcast-notes">Single Grain</a> &lt;&lt; Eric’s ad agency</li>
<li>
<a href="https://www.npdigital.com/">NP Digital</a> &lt;&lt; Neil’s ad agency</li>
<li>
<a href="https://twitter.com/neilpatel">Twitter @neilpatel</a> </li>
<li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li>
</ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

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Tune in to find out the truth about the LinkedIn algorithm

BEHIND THE SCENES: The REAL LinkedIn Algorithm Secrets 

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/e6e5f550-62ed-45a0-93dc-b0d10172c04b/transcript

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