In Episode #187, Eric and Neil discuss the 7 unconventional marketing tactics that you can use for 2017. Tune in to hear what tactics are trending today and the online resources that can get you to speed.

• 00:27 – Today’s topic: 7 Unconventional Marketing Tactics that You Can Use for 2017
• 00:35 – First, check out Russell Brunson’s ClickFunnels
  • 00:56 – Soon, more and more businesses are going to do funnels
• 01:19 – Second, website personalization
  • 01:21 – Hubspot provides you these options to personalize
• 01:53 – Third, try micro-retargeting
  • 02:41 – Connect Leads can help you segment your Facebook retargeting
• 03:30 – Fourth, branding
  • 04:05 – Gary Vaynerchuk is really gaining traffic
  • 04:43 – Branding creates more business opportunities in the long run
  • 04:53 – Google Trends can tell you a brand’s information
• 05:13 – Fifth, chat is becoming a great marketing tool
  • 06:00 – Intercom and Drift are good tools to look up
• 06:14 – Sixth, work on your notifications
• 07:08 – Seventh is content upgrading
  • 07:27 – Find a piece where a tweak is needed and upgrade it
• 08:08 – That’s it for today’s episode!

1. More and more businesses are turning to sales funnels.
2. For a long term solution—working on your branding to create more business opportunities in the future.
3. Marketing strategies are continuously improving—FIND the easiest way to get your product to the people.

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• NeilPatel.com
• Quick Sprout
• Growth Everywhere
• Single Grain
• Twitter @neilpatel
• Twitter @ericosiu

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