In episode #1197, we share our top seven content marketing tips. One of the most effective and economical ways of keeping your content current is to update old material regularly rather than creating new content all the time.  Tune in to hear what you need to do to boost your content in 2020! 

TIME-STAMPED SHOW NOTES:
[00:25] Today’s topic: Seven Practical Content Marketing Tips. 
[00:36] Avoid reusing the same information and relying only on the Skyscraper Technique. 
[01:29] Be sure to sprout your content and make the most of the omnichannel strategy.  
[02:12] How to leverage the land and expand strategy to optimize existing content. 
[03:10] Testing the performance of titles and meta descriptions and tweaking when necessary.  
[03:46] Translating and transcribing your content to increase your traffic. 
[04:42] Don’t forget about emails – it’s the one channel you can control! 
[05:18] Spend a lot of time revising old content rather than creating new material. 
[06:44] That’s it for today!
[06:46] To stay updated with events and learn more about our mastermind, go to the  Marketing School site for more information.

Links Mentioned in Today’s Episode:
Marketing School
BuzzSumo
 Ubersuggest 
ClickFlow
Google Search Console 
Upwork 

Leave Some Feedback:


What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.



Connect with Us: 
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #1197, we share our top seven content marketing tips. One of the most effective and economical ways of keeping your content current is to update old material regularly rather than creating new content all the time.  Tune in to hear what you need to do to boost your content in 2020!  TIME-STAMPED SHOW NOTES: <ul> <li>[00:25] Today’s topic: Seven Practical Content Marketing Tips. </li> <li>[00:36] Avoid reusing the same information and relying only on the Skyscraper Technique. </li> <li>[01:29] Be sure to sprout your content and make the most of the omnichannel strategy.  </li> <li>[02:12] How to leverage the land and expand strategy to optimize existing content. </li> <li>[03:10] Testing the performance of titles and meta descriptions and tweaking when necessary.  </li> <li>[03:46] Translating and transcribing your content to increase your traffic. </li> <li>[04:42] Don’t forget about emails – it’s the one channel you can control! </li> <li>[05:18] Spend a lot of time revising old content rather than creating new material. </li> <li>[06:44] That’s it for today!</li> <li>[06:46] To stay updated with events and learn more about our mastermind, go to the <a href="https://marketingschool.io/growth-accelerator-mastermind"> Marketing School</a> site for more information.</li> </ul> Links Mentioned in Today’s Episode: <ul> <li><a href="https://marketingschool.io">Marketing School</a></li> <li><a href="https://buzzsumo.com">BuzzSumo</a></li> <li><a href="https://app.neilpatel.com/en/ubersuggest/"> Ubersuggest </a></li> <li><a href="https://www.clickflow.com">ClickFlow</a></li> <li><a href="https://search.google.com/search-console/about">Google Search Console </a></li> <li><a href="https://www.upwork.com">Upwork </a></li> </ul> Leave Some Feedback:   <ul> <li>What should we talk about next? Please let us know in the comments below</li> </ul> <ul> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul>   Connect with Us:  <ul> <li><a href="http://neilpatel.com">Neilpatel.com</a></li> <li>
<a href="https://www.quicksprout.com/">Quick Sprout</a> </li> <li><a href="https://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="https://www.singlegrain.com/">Single Grain</a></li> <li>
<a href="https://twitter.com/neilpatel">Twitter @neilpatel</a> </li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In episode #1197, we share our top seven content marketing tips. One of the most effective and economical ways of keeping your content current is to update old material regularly rather than creating new content all the time.  Tune in to hear...

7 Practical Content Marketing Tips | Ep. #1197

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/db57ea26-82c9-405e-89fc-b0d20043b314/transcript

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