In Episode #206, Eric and Neil discuss the 7 key strategies that you must learn from Apple’s marketing. Apple stresses the importance of keeping things simple—from their written copy to how they display their products. Tune in to find out how Apple’s products reach a vast audience with ease and how you can adopt their marketing principles. Time Stamped Show Notes: 
00:27 – Today’s topic: 7 Key Strategies You Can Learn from Apple’s Marketing
00:35 – First is simplicity 
00:43 – Great design is invisible
00:57 – Second, rethink how you do product placing 
01:16 – Get influencers to have product placements
01:42 – Third, don’t be afraid to stand-out 
02:00 – Apple’s Airpods is getting good reviews
02:26 – Fourth, avoid price wars 
02:34 – If you have a great product, price it as is
03:06 – Apple emphasizes why their products are amazing
03:09 – Fifth, have a different ecosystem 
03:27 – “When iTunes came out, it changed everything”
04:00 – Sixth, know your audience and talk to them in their language 
04:08 – Apple’s ads are simplistic
04:46 – Connect with the audience in a language that they can understand
04:55 – Seventh, hire people to explore the best opportunities 
05:10 – Have the best people in your team
05:45 – That’s it for today’s episode! 3 Key Points: 
Simplicity is everything – don’t over-decorate things.
Know your product’s worth and don’t get into price wars.
Have the crème de la crème in your team – do NOT settle for less.

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In Episode #206, Eric and Neil discuss the 7 key strategies that you must learn from Apple’s marketing. Apple stresses the importance of keeping things simple—from their written copy to how they display their products. Tune in to find out how Apple’s products reach a vast audience with ease and how you can adopt their marketing principles. Time Stamped Show Notes: <ul> <li>00:27 – Today’s topic: 7 Key Strategies You Can Learn from Apple’s Marketing
</li> <li>00:35 – First is simplicity <ul> <li>00:43 – Great design is invisible</li> </ul> </li> <li>00:57 – Second, rethink how you do product placing <ul> <li>01:16 – Get influencers to have product placements</li> </ul> </li> <li>01:42 – Third, don’t be afraid to stand-out <ul> <li>02:00 – <a href="http://www.apple.com/airpods/">Apple’s Airpods</a> is getting good reviews</li> </ul> </li> <li>02:26 – Fourth, avoid price wars <ul> <li>02:34 – If you have a great product, price it as is</li> <li>03:06 – Apple emphasizes why their products are amazing</li> </ul> </li> <li>03:09 – Fifth, have a different ecosystem <ul> <li>03:27 – “When <a href="http://www.apple.com/itunes/">iTunes</a> came out, it changed everything”</li> </ul> </li> <li>04:00 – Sixth, know your audience and talk to them in their language <ul> <li>04:08 – Apple’s ads are simplistic</li> <li>04:46 – Connect with the audience in a language that they can understand</li> </ul> </li> <li>04:55 – Seventh, hire people to explore the best opportunities <ul> <li>05:10 – Have the best people in your team</li> </ul> </li> <li>05:45 – That’s it for today’s episode!</li> </ul> 3 Key Points: <ol> <li>Simplicity is everything – don’t over-decorate things.</li> <li>Know your product’s worth and don’t get into price wars.</li> <li>Have the crème de la crème in your team – do NOT settle for less.</li> </ol> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

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In Episode #206, Eric and Neil discuss the 7 key strategies that you must learn from Apple’s marketing. Apple stresses the importance of keeping things simple—from their written copy to how they display their products. Tune in to find out how...

7 Key Strategies You Can Learn from Apple’s Marketing | Ep. #206

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