In Episode #17 Eric and Neil explain what a marketing funnel is. Then they’ll walk you through how to create your own marketing funnel, with advice on automated tools to help you get the best results.  Time Stamped Show Notes: 
00:23 – What is a marketing funnel?
00:25 – Google a “marketing funnel” and see Neil’s site at the top
01:00 – Funneling down from 100 to one or two people
01:44 – A marketing funnel is a great way to get people to convert 
01:55 – The chances of a random person on the street to agree to marry you vs. agree to go on a date with you
02:50 – Getting to know your visitors over time
03:10 – Collect emails and educate people to build trust
03:28 – They will be much more likely to say ‘yes’ a month or so later
02:55 – The top of the funnel
04:12 – The middle of the funnel
04:33 – The bottom of the funnel, closing them on an offer
04:49 – The importance of collecting emails
05:02 – Drip is an easy email automation tool 
05:20 – Acquired by  Leadpages
05:28 – Infusionsoft has more advanced features
05:40 – An example of how the tool is used 
06:20 – Tracking what type of emails people open
06:50 – Getting people involved in a free trial
07:25 – Taking them through multiple funnels
07:55 – Infusionsoft lets you track everything so that you can use multiple funnels
09:00 – You don’t have to start out with an advanced method
09:25 – Simple processes when you’re starting out
10:00 – Use software later on to stay organized
11:20 – Keep it simple and make it more complex as it is successful
10:54 – We’ll see you in the next episode! 3 Key Points: 
A marketing funnel is a strategy to get people to convert.
The funnel is divided into three processes, at the top, middle, and bottom of the funnel.
Start out with a simple funnel, and adjust that funnel until you see success. Then you can start to make your marketing funnel more complex. Resources Mentioned: 
Drip,  Leadpages, and Infusionsoft: Automated marketing tools

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In Episode #17 Eric and Neil explain what a marketing funnel is. Then they’ll walk you through how to create your own marketing funnel, with advice on automated tools to help you get the best results.  Time Stamped Show Notes: <ul> <li>00:23 – What is a marketing funnel?</li> <li>00:25 – Google a “marketing funnel” and see Neil’s site at the top</li> <li>01:00 – Funneling down from 100 to one or two people</li> <li>01:44 – A marketing funnel is a great way to get people to convert <ul> <li>01:55 – The chances of a random person on the street to agree to marry you vs. agree to go on a date with you</li> <li>02:50 – Getting to know your visitors over time</li> <li>03:10 – Collect emails and educate people to build trust</li> <li>03:28 – They will be much more likely to say ‘yes’ a month or so later</li> </ul> </li> <li>02:55 – The top of the funnel</li> <li>04:12 – The middle of the funnel</li> <li>04:33 – The bottom of the funnel, closing them on an offer</li> <li>04:49 – The importance of collecting emails</li> <li>05:02 – <a href="https://www.getdrip.com/">Drip</a> is an easy email automation tool <ul> <li>05:20 – Acquired by <a href="https://my.leadpages.net/login/?app=&amp;logout=true&amp;nextUri="> Leadpages</a>
</li> </ul> </li> <li>05:28 – <a href="https://www.infusionsoft.com/">Infusionsoft</a> has more advanced features</li> <li>05:40 – An example of how the tool is used <ul> <li>06:20 – Tracking what type of emails people open</li> <li>06:50 – Getting people involved in a free trial</li> <li>07:25 – Taking them through multiple funnels</li> <li>07:55 – Infusionsoft lets you track everything so that you can use multiple funnels</li> </ul> </li> <li>09:00 – You don’t have to start out with an advanced method</li> <li>09:25 – Simple processes when you’re starting out</li> <li>10:00 – Use software later on to stay organized</li> <li>11:20 – Keep it simple and make it more complex as it is successful</li> <li>10:54 – We’ll see you in the next episode!</li> </ul> 3 Key Points: <ol> <li>A marketing funnel is a strategy to get people to convert.</li> <li>The funnel is divided into three processes, at the top, middle, and bottom of the funnel.</li> <li>Start out with a simple funnel, and adjust that funnel until you see success. Then you can start to make your marketing funnel more complex.</li> </ol> Resources Mentioned: <ul> <li>
<a href="https://www.getdrip.com/">Drip</a>, <a href="https://my.leadpages.net/login/?app=&amp;logout=true&amp;nextUri="> Leadpages</a>, and <a href="https://www.infusionsoft.com/">Infusionsoft</a>: Automated marketing tools</li> </ul> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://www.singlegrain.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In Episode #17 Eric and Neil explain what a marketing funnel is. Then they’ll walk you through how to create your own marketing funnel, with advice on automated tools to help you get the best results.  Time Stamped Show Notes:  00:23 – What...

#17: How to Create a Marketing Funnel for Best Results

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/77db41bf-6afd-425e-979c-b0d2008a3def/transcript

Advertisement