Outlouders, enjoy this free taster of Mia Freedman, Holly Wainwright & Emily Vernem on our subscriber-only episode. You can listen to the full conversation here: "Emma Grede Disease" & The Trap For Female Founders

There's finally a name for the "Emma Grede-ification" of female founders, and it's "Emma Grede Disease" — the expectation that women don't just run a business, they have to perform running one. Private jets. Book deals. A personal brand polished to a mirror shine. 

Holly has a theory on who's actually earned that aesthetic — and who's skipping straight to the penthouse without building the fifteen years underneath it.

Plus, why this persona has never quite worked in Australia.

The Out Loud hosts have handpicked their all-time favourite reads and one subscriber is winning the entire 12-book stack. Subscribe to Mamamia to be automatically entered to win. Current subscriber? You're already in the draw. T&Cs apply.

Get access to Very Peri, Mamamia's exclusive perimenopause series, for just $59. 25 world-leading experts, over 20 on-demand sessions, available now. We’ve sorted through the noise so you don't have to. Go toveryperi.com.au and join me today. You hot? Same. Buy today and save 40%

What To Listen To Next: 
Listen to our latest episode: Ariana Retreats & Are Your Friends Anchors Or Sails?
Listen: Leg Hair Harassment & The Age We’d Be Again
Listen: Brad Pitt & 'The Half Life Wife'
Listen: Inside Our Very Own Morning Wars
Listen: ‘Wait. Is this book about me?’
Listen: The Meghan Masterchef Theory & A Very Public Family Performance Review
Connect your subscription to Apple Podcasts

Got questions or things you'd like Mia to talk about? Email us at outloud@mamamia.com.au

Discover more Mamamia Podcasts here including the very latest episode of Parenting Out Loud, the parenting podcast for people who don't listen to... parenting podcasts.

SUBSCRIBE here:Support independent women's media 

You can now watch our show in full length video on the Apple Podcast app - make sure your phone is up to date and we can't wait for you to see

Mamamia Out Loud on Apple

What to read: 
HOLLY WAINWRIGHT: Want to start a fight in 3 words? Work from home.
Emma Grede cold-called Kris Jenner with an idea. Now she's worth $600 million.
King Charles has just reunited with Harry, Meghan, Archie and Lilibet. This is everything we know.
Richard Gere and Cindy Crawford eloped in 1991. Now their kids are co-starring in a sexy thriller.

THE END BITS: 

Check out our merch atMamamiaOutLoud.com

Keen for more? Check out the Mamamia Out Loud newsletter.

GET IN TOUCH:

Feedback? We’re listening. Send us an email at outloud@mamamia.com.au

Share your story, feedback, or dilemma! Send us a voice message.

Join our Facebook group Mamamia Outlouders to talk about the show.

Follow us on Instagram @mamamiaoutloud and on Tiktok @mamamiaoutloud

Mamamia acknowledges the Traditional Owners of the Land on which we have recorded this podcast.

Outlouders, enjoy this free taster of Mia Freedman, Holly Wainwright &amp; Emily Vernem on our subscriber-only episode. You can listen to the full conversation here: <a href="https://www.mamamia.com.au/podcasts/mamamia-out-loud/emma-grede?utm_medium=shownotes&amp;utm_campaign=podcast&amp;utm_content=subs-teaser">"Emma Grede Disease" &amp; The Trap For Female Founders</a>
There's finally a name for the "Emma Grede-ification" of female founders, and it's "Emma Grede Disease" &mdash; the expectation that women don't just run a business, they have to perform running one. Private jets. Book deals. A personal brand polished to a mirror shine.&nbsp;
Holly has a theory on who's actually earned that aesthetic &mdash; and who's skipping straight to the penthouse without building the fifteen years underneath it.
Plus, why this persona has never quite worked in Australia.
The Out Loud hosts have handpicked their all-time favourite reads and one subscriber is winning the entire 12-book stack.&nbsp;<a href="https://www.mamamia.com.au/subscribe/?utm_source=facebook&amp;utm_medium=social&amp;utm_campaign=mmol-subs&amp;utm_content=mmol-book-giveaway">Subscribe to Mamamia to be automatically entered to win.</a> Current subscriber? You're already in the draw. T&amp;Cs apply.
Get access to Very Peri, Mamamia's exclusive perimenopause series, for just $59. 25 world-leading experts, over 20 on-demand sessions, available now. We&rsquo;ve sorted through the noise so you don't have to. Go to<a href="http://veryperi.com.au/"> veryperi.com.au</a> and join me today. You hot? Same. Buy today and save 40%
What To Listen To Next:&nbsp;
<ul>
<li aria-level="1">Listen to our latest episode: <a href="https://www.mamamia.com.au/podcasts/mamamia-out-loud/ariana-grande-statement/">Ariana Retreats &amp; Are Your Friends Anchors Or Sails?</a></li>
<li aria-level="1">Listen:&nbsp;<a href="https://www.mamamia.com.au/podcasts/mamamia-out-loud/leg-hair-harassment/">Leg Hair Harassment &amp; The Age We&rsquo;d Be Again</a></li>
<li>Listen: <a href="https://www.mamamia.com.au/podcasts/mamamia-out-loud/subs-brad-pitt-the-half-life-wife/?utm_source=shownotes&amp;utm_medium=podcast&amp;utm_campaign=mmol">Brad Pitt &amp; 'The Half Life Wife'</a></li>
<li aria-level="1">Listen:&nbsp;<a href="https://www.mamamia.com.au/podcasts/mamamia-out-loud/jennifer-aniston-boyfriend-book/">Inside Our Very Own Morning Wars</a></li>
<li aria-level="1">Listen:&nbsp;<a href="https://www.mamamia.com.au/podcasts/mamamia-out-loud/natalie-portman-rachel-cusk/?utm_source=shownotes&amp;utm_medium=podcast&amp;utm_campaign=mmol">&lsquo;Wait. Is this book about me?&rsquo;</a></li>
<li aria-level="1">Listen:&nbsp;<a href="https://www.mamamia.com.au/podcasts/mamamia-out-loud/meghan-markle-masterchef-australia/">The Meghan Masterchef Theory &amp; A Very Public Family Performance Review</a></li>
<li aria-level="1"><a href="https://podcasts.apple.com/au/channel/mamamia/id6442502456?ign-itscg=80085&amp;ign-itsct=pod_cha_mamam332_NA">Connect your subscription to Apple Podcasts</a></li>
</ul>
Got questions or things you'd like Mia to talk about? Email us at outloud@mamamia.com.au
Discover more <a href="https://www.mamamia.com.au/podcasts/">Mamamia Podcasts here </a>including the very latest episode of <a href="https://www.mamamia.com.au/podcasts/parenting-out-loud/">Parenting Out Loud</a>, the parenting podcast for people who don't listen to... parenting podcasts.
SUBSCRIBE here:<a href="https://www.mamamia.com.au/subscribe/?utm_source=shownotes&amp;utm_medium=podcast&amp;utm_campaign=mmol"> Support independent women's media</a>&nbsp;
You can now watch our show in full length video on the Apple Podcast app - make sure your phone is up to date and we can't wait for you to see
<a href="https://podcasts.apple.com/au/podcast/mamamia-out-loud/id928350893">Mamamia Out Loud on Apple</a>
What to read:&nbsp;
<ul>
<li aria-level="1"><a href="https://www.mamamia.com.au/emma-grede-working-from-home/">HOLLY WAINWRIGHT: Want to start a fight in 3 words? Work from home.</a></li>
<li aria-level="1"><a href="https://www.mamamia.com.au/emma-grede-podcast/">Emma Grede cold-called Kris Jenner with an idea. Now she's worth $600 million.</a></li>
<li aria-level="1"><a href="https://www.mamamia.com.au/king-charles-harry-meghan-reunited/">King Charles has just reunited with Harry, Meghan, Archie and Lilibet. This is everything we know.</a></li>
<li aria-level="1"><a href="https://www.mamamia.com.au/kaia-gerber-homer-gere-relationship/">Richard Gere and Cindy Crawford eloped in 1991. Now their kids are co-starring in a sexy thriller.</a></li>
</ul>
THE END BITS:&nbsp;
Check out our merch at<a href="https://www.mamamiaoutloud.com.au/store"> </a><a href="http://mamamiaoutloud.com">MamamiaOutLoud.com</a>
Keen for more? Check out the <a href="https://substack.com/@mamamiaoutloud">Mamamia Out Loud newsletter</a>.
GET IN TOUCH:
Feedback? We&rsquo;re listening. Send us an email at outloud@mamamia.com.au
Share your story, feedback, or dilemma! <a href="https://help.mamamia.com.au/en-US/send-a-podcast-voice-note-467960">Send us a voice message</a>.
Join our Facebook group <a href="https://www.facebook.com/groups/outlouders">Mamamia Outlouders</a> to talk about the show.
Follow us on Instagram<a href="https://www.instagram.com/mamamiaoutloud/?hl=en"> @mamamiaoutloud</a> and on Tiktok<a href="https://www.tiktok.com/@mamamiaoutloud"> @mamamiaoutloud</a>
Mamamia acknowledges the Traditional Owners of the Land on which we have recorded this podcast.

Australia's #1 podcast for women is where inquisitive minds come for great conversation — with an occasional side serve of chaos. Covering news, pop culture, and big ideas, plus the small stuff that matters, Mamamia Out Loud features a rotating panel of hosts, including Mia Freedman, Jessie Stephens, Holly Wainwright, Clare Stephens, Amelia Lester, and Em Vernem. It's your daily dose of conversation that feels like catching up with your funniest and sharpest friends in the group chat. It’s conversation at its most addictive.

Australia's #1 podcast for women is where inquisitive minds come for great conversation &mdash; with an occasional side serve of chaos. Covering news, pop culture, and big ideas, plus the small stuff that matters, Mamamia Out Loud features a rotating panel of hosts, including Mia Freedman, Jessie Stephens, Holly Wainwright, Clare Stephens, Amelia Lester, and Em Vernem. It's your daily dose of conversation that feels like catching up with your funniest and sharpest friends in the group chat. It&rsquo;s conversation at its most addictive.

A weekly podcast that's smart, often silly and sometimes surprising.

Mamamia Out Loud

SUBS FREE TASTER: "Emma Grede Disease" & The Trap For Female Founders

https://api.omny.fm/orgs/3ea926be-9be7-482a-8ac3-a44f016e43d1/clips/5ba1a4b0-b9c8-4d26-a2f8-b49700645aba/transcript