Lee Ussher is my guest today.
Lee is head of Digital & Social Media Management at Buzz Web Media. A nationally recognised digital marketing agency Lee co-founded, that specialises in servicing companies and leaders establish their brands, and expand customer reach online.
With over 20 years of consulting and training experience, 15 of them within the marketing industry, Lee has developed her career as a professional speaker, and residency mentor for University New England's Regional Incubator Program. As a media commentator, Lee is referenced for her thoughts on developing brand leadership, social media trends and digital influence.
As a presenter and trainer, Lee is known for delivering practical methods and easy to use resources that any business size can implement to build credibility and maintain an authority of influence. In the last decade her innovative marketing strategies have been showcased alongside recognised brands such as Microsoft, Telstra, Optus, and NAB at national conferences and forums.
Lee's passion for helping others rise and curiosity for digital marketing means she still loves getting her hands dirty developing 2 personal media projects: Women With Wit and SER4KIDS, whilst acting as a board advisor and director for 2 organisations.
We chat about the impact of COVID-19 on Social and how this has impacted our positioning and ability to influence in this space:

What has shifted with social media
The importance of the intention of your messaging
How to use social to strengthen your social networks
The importance of keeping your eye on future shifts in this space.

<div>Lee Ussher is my guest today.</div><div><br></div><div>Lee is head of Digital &amp; Social Media Management at Buzz Web Media. A nationally recognised digital marketing agency Lee co-founded, that specialises in servicing companies and leaders establish their brands, and expand customer reach online.</div><div><br></div><div>With over 20 years of consulting and training experience, 15 of them within the marketing industry, Lee has developed her career as a professional speaker, and residency mentor for University New England's Regional Incubator Program. As a media commentator, Lee is referenced for her thoughts on developing brand leadership, social media trends and digital influence.</div><div><br></div><div>As a presenter and trainer, Lee is known for delivering practical methods and easy to use resources that any business size can implement to build credibility and maintain an authority of influence. In the last decade her innovative marketing strategies have been showcased alongside recognised brands such as Microsoft, Telstra, Optus, and NAB at national conferences and forums.</div><div><br></div><div>Lee's passion for helping others rise and curiosity for digital marketing means she still loves getting her hands dirty developing 2 personal media projects: Women With Wit and SER4KIDS, whilst acting as a board advisor and director for 2 organisations.</div><div><br></div><div>We chat about the impact of COVID-19 on Social and how this has impacted our positioning and ability to influence in this space:</div><div><br></div><ul><li>What has shifted with social media</li><li>The importance of the intention of your messaging</li><li>How to use social to strengthen your social networks</li><li>The importance of keeping your eye on future shifts in this space.</li></ul>

Want to know the secret to confident and successful leadership?

Every week, Leading You showcases leadership of all kinds and you get the scoop on how to be an effective, modern leader who makes an impact.

There’s one thing we all have in common. We’re all leaders. First and foremost, you’re a leader of you. You don’t need a title to be a leader. Leadership is a mindset which anyone can adopt to create influence. The more leaders the world has, the better it will be.

I'll let you into something I know to be true - You can’t be a leader of others unless you’re a leader of self first. So if you want to have impact that leads to prosperity and happiness, it all starts with you. With your mindset and personal leadership toolbox, which Leading You will help you build up.

Leading you is hosted by Julie Hyde, an entrepreneur, corporate drop out and passionate leader. Julie knows one thing: you can’t control what happens to you but you can control how you respond. It’s why Leading You is important.

Each week, guests share their secret sauce. They reveal their roadmaps to success. How they’ve stayed anchored to who they are, insights into their courage and resilience and how to be emotionally and behaviourally agile. It’s a conversation, not an interrogation, and you’ll hear the human side of household names.

<p>Want to know the secret to confident and successful leadership?</p>
<p>Every week, Leading You showcases leadership of all kinds and you get the scoop on how to be an effective, modern leader who makes an impact.</p>
<p>There’s one thing we all have in common. We’re all leaders. First and foremost, you’re a leader of you. You don’t need a title to be a leader. Leadership is a mindset which anyone can adopt to create influence. The more leaders the world has, the better it will be.</p>
<p>I'll let you into something I know to be true - You can’t be a leader of others unless you’re a leader of self first. So if you want to have impact that leads to prosperity and happiness, it all starts with you. With your mindset and personal leadership toolbox, which Leading You will help you build up.</p>
<p>Leading you is hosted by Julie Hyde, an entrepreneur, corporate drop out and passionate leader. Julie knows one thing: you can’t control what happens to you but you can control how you respond. It’s why Leading You is important.</p>
<p>Each week, guests share their secret sauce. They reveal their roadmaps to success. How they’ve stayed anchored to who they are, insights into their courage and resilience and how to be emotionally and behaviourally agile. It’s a conversation, not an interrogation, and you’ll hear the human side of household names.</p>
<p> </p>

A Podcast dedicated to business owners and leaders to inspire you to make it count

Leading You

<p>Want to know the secret to confident and successful leadership?</p>
<p>Every week, Leading You showcases leadership of all kinds and you get the scoop on how to be an effective, modern leader who makes an impact.</p>
<p>There’s one thing we all have in common. We’re all leaders. First and foremost, you’re a leader of you. You don’t need a title to be a leader. Leadership is a mindset which anyone can adopt to create influence. The more leaders the world has, the better it will be.</p>
<p>I'll let you into something I know to be true - You can’t be a leader of others unless you’re a leader of self first. So if you want to have impact that leads to prosperity and happiness, it all starts with you. With your mindset and personal leadership toolbox, which Leading You will help you build up.</p>
<p>Leading you is hosted by Julie Hyde, an entrepreneur, corporate drop out and passionate leader. Julie knows one thing: you can’t control what happens to you but you can control how you respond. It’s why Leading You is important.</p>
<p>Each week, guests share their secret sauce. They reveal their roadmaps to success. How they’ve stayed anchored to who they are, insights into their courage and resilience and how to be emotionally and behaviourally agile. It’s a conversation, not an interrogation, and you’ll hear the human side of household names.</p>
<p><br><br></p>

Lee Ussher is my guest today.
Lee is head of Digital & Social Media Management at Buzz Web Media. A...

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