From tasering the haters, to turning troll comments into songs and giving away a fighter jet, Liquid Death is the world's noisiest, fearless and most disruptive brands.

Their SVP of Marketing - Dan Murphy - was at MAD//Fest. He spoke to Fresh Air's Michaela Hallam about making the maximum impact with restricted budgets, and ripping apart every marketing trope in the name of entertainment.

Listen to Liquid Death's 'Greatest Hates' albums on Spotify here: https://open.spotify.com/album/35MCONvg1s2g8KqgxEEnAw

From tasering the haters, to turning troll comments into songs and giving away a fighter jet, Liquid Death is the world's noisiest, fearless and most disruptive brands.
Their SVP of Marketing - Dan Murphy - was at MAD//Fest. He spoke to Fresh Air's Michaela Hallam about making the maximum impact with restricted budgets, and ripping apart every marketing trope in the name of entertainment.
Listen to Liquid Death's 'Greatest Hates' albums on Spotify here: https://open.spotify.com/album/35MCONvg1s2g8KqgxEEnAw

The official MAD//Fest podcast, recorded at the UK’s biggest, boldest + most distinctive marketing, advertising + disruption festival

Marketing leaders from some of the world's biggest and boldest brands give us their insights and their secrets, in conversation with Michaela Hallam.

MAD//Pod is a Fresh Air Production. www.freshair.audio

The official MAD//Fest podcast, recorded at the UK’s biggest, boldest + most distinctive marketing, advertising + disruption festival
Marketing leaders from some of the world's biggest and boldest brands give us their insights and their secrets, in conversation with Michaela Hallam.
MAD//Pod is a Fresh Air Production. www.freshair.audio

MAD//Pod

The official MAD//Fest podcast, recorded at the UK’s biggest, buzziest + boldest marketing festival.

Marketing leaders from some of the world's biggest and boldest brands give us their insights and their secrets, in conversation with Michaela Hallam.

MAD//Pod is a Fresh Air Production.

The official MAD//Fest podcast, recorded at the UK’s biggest, buzziest + boldest marketing festival.
Marketing leaders from some of the world's biggest and boldest brands give us their insights and their secrets, in conversation with Michaela Hallam.
MAD//Pod is a Fresh Air Production.