On this episode of Westside Stories, Head of Visual Merchandising and Store Design, Andrew Peter, talks about how wanting to present himself well was what inspired him to work in visual merchandising, the importance of being a bridge between the store staff and the customer and the innovation that goes into designing a space that is welcoming and that entices the customer to buy a certain product. 

Shop the look here: www.westside.com

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CREDITS:

Guest: Andrew Peter

Executive Producer: Umashan Naidoo

Creative Director: Liana Deboo

Created by Westside

This is a Maed in India production.

Head of Production: Mae Mariyam Thomas

Project Manager: Shaun Fanthome

Head of Audio Production: Kartik Kulkarni

Sound Editor & Mix Engineer: Lakshman Parsuram, Nihar Temkar

Senior Producer: Ruchi Sawardekar

Junior Producer: Saakshi Samant

Production Coordinator: Natasha Vakil

Director & Video Editor: Jishnu Guha

Assistant DOP: Roshan Paul

Recorded at School Studio, Mumbai