7 Fundamentals to Creating an Irresistible Membership for Recurring Income

Sue explores the topic of creating recurring revenue through memberships. She shares her insights and principles for building successful membership programs, drawing from her own experiences and expensive coaching.

The episode covers various types of memberships, such as subscription boxes and online platforms like Netflix, and emphasises the importance of simplification, gamification, and progress tracking in keeping members engaged. Sue also discusses the value of changing things up, offering different tiers of membership, and fostering a strong community within the membership. 

KEY TAKEAWAYS
Simplification is key: Memberships that overwhelm or have too much content often lead to cancellations. Keep it simple and focus on providing value that simplifies your members' lives.
Gamification and progress: Incorporate elements of gamification to keep members engaged and motivated. Show their progress and offer rewards to encourage continued participation.
Less is more: Avoid overwhelming your members with too much content. Focus on quality over quantity and ensure that they feel they are consuming and benefiting from what you offer.
Change it up: Keep your membership fresh and exciting by adding new elements, challenges, occasions, or events. This helps prevent boredom and keeps members engaged and motivated.
Tiers and choice: Consider offering different membership tiers to give members a sense of choice and customisation. This allows them to select the level of access and benefits that best suit their needs and preferences.

BEST MOMENTS

"Because isn't that the ultimate time, location and financial freedom?" 

"Let's just learn the real top principles that work in this session." 

"What problem are you solving? How are you simplifying people's lives or making them progress towards a goal quicker and more easily than they would do on their own?" 

"If I can see the benefit of doing it, I'll stick with you."

"Less is more. Make them feel like they're engaging in it, they're using it, they're making progress, and it's fun." 

VALUABLE RESOURCES

Get the Downloadable Worksheet 7 Keys to an Irresistible Membership

https://sueparker.io/7-keys-to-create-an-irresistible-membership/

Download my FREE guide on how to become a lifestyle entrepreneur

https://sueparker.io/how-to-start-lifestyle-business-lm

Visit my website https://sueparker.io

Be part of my community https://sue.team/

Follow me on Instagram or TikTok @Iamsueparker

sue@sueparker.io 

I’m a successful career mum turned entrepreneur (soon to be author..) and speaker. 

I was one of a few corporate women in tech who was successful to reach a level before hitting my head firmly on the glass ceiling. All while I was constantly having to choose between my kids and my career.  I was burnt out, overwhelmed and unfulfilled.

I wasn’t living, I was surviving and this outdated corporate career path wasn’t serving anyone. 

I took everything I learnt about systems, data and technology and created my first online business empowering leaders through training, webinars and coaching. Before finally accepting my calling to help others escape the outdated 9-5 and create a business that works for their life. Leveraging mindset and technology. 

<ol></ol>
7 Fundamentals to Creating an Irresistible Membership for Recurring Income
Sue explores the topic of creating recurring revenue through memberships. She shares her insights and principles for building successful membership programs, drawing from her own experiences and expensive coaching.
The episode covers various types of memberships, such as subscription boxes and online platforms like Netflix, and emphasises the importance of simplification, gamification, and progress tracking in keeping members engaged. Sue also discusses the value of changing things up, offering different tiers of membership, and fostering a strong community within the membership. 
KEY TAKEAWAYS
<ul>
<li>Simplification is key: Memberships that overwhelm or have too much content often lead to cancellations. Keep it simple and focus on providing value that simplifies your members' lives.</li>
<li>Gamification and progress: Incorporate elements of gamification to keep members engaged and motivated. Show their progress and offer rewards to encourage continued participation.</li>
<li>Less is more: Avoid overwhelming your members with too much content. Focus on quality over quantity and ensure that they feel they are consuming and benefiting from what you offer.</li>
<li>Change it up: Keep your membership fresh and exciting by adding new elements, challenges, occasions, or events. This helps prevent boredom and keeps members engaged and motivated.</li>
<li>Tiers and choice: Consider offering different membership tiers to give members a sense of choice and customisation. This allows them to select the level of access and benefits that best suit their needs and preferences.</li>
</ul>
BEST MOMENTS
"Because isn't that the ultimate time, location and financial freedom?" 
"Let's just learn the real top principles that work in this session." 
"What problem are you solving? How are you simplifying people's lives or making them progress towards a goal quicker and more easily than they would do on their own?" 
"If I can see the benefit of doing it, I'll stick with you."
"Less is more. Make them feel like they're engaging in it, they're using it, they're making progress, and it's fun." 
VALUABLE RESOURCES
Get the Downloadable Worksheet 7 Keys to an Irresistible Membership
<a href="https://sueparker.io/7-keys-to-create-an-irresistible-membership/">https://sueparker.io/7-keys-to-create-an-irresistible-membership/</a> 
Download my FREE guide on how to become a lifestyle entrepreneur
<a href="https://sueparker.io/how-to-start-lifestyle-business-lm">https://sueparker.io/how-to-start-lifestyle-business-lm</a>
Visit my website <a href="https://sueparker.io">https://sueparker.io</a>
Be part of my community <a href="https://sue.team/">https://sue.team/</a>
Follow me on Instagram or TikTok @Iamsueparker
<a href="mailto:sue@sueparker.io">sue@sueparker.io </a>
I’m a successful career mum turned entrepreneur (soon to be author..) and speaker. 
I was one of a few corporate women in tech who was successful to reach a level before hitting my head firmly on the glass ceiling. All while I was constantly having to choose between my kids and my career.  I was burnt out, overwhelmed and unfulfilled.
I wasn’t living, I was surviving and this outdated corporate career path wasn’t serving anyone. 
I took everything I learnt about systems, data and technology and created my first online business empowering leaders through training, webinars and coaching. Before finally accepting my calling to help others escape the outdated 9-5 and create a business that works for their life. Leveraging mindset and technology.

The Lifestyle Entrepreneur podcast, hosted by entrepreneur, global speaker & upcoming author Sue Parker. A show that offers a fresh perspective on creating a business that works for your dream life and escaping the 9-5. 

Layered with deep and powerful personal development. Join me to challenge old beliefs, and share fresh perspectives on business, designed to improve the quality of your life. 

We’re in an entrepreneurial age and following the great resignation the topics are very relevant. With occasional emotionally charged rants.

Bringing together inspiring real life success stories and intense short trainings, revealing how you can start your lifestyle business. 

I’m on a mission to expose opportunities beyond the outdated traditional career. And believe that you have unleashed potential to create a business that works for your dream lifestyle, with more freedom, more time and more money.

Join me to talk about mindset, entrepreneurship, escaping the 9-5, business & more. 

Hit Subscribe. 

ABOUT THE HOST

Sue Parker, is a passionate Entrepreneur, Podcaster, Global Speaker and Author. 

Opener of the WIT Global conference and empowering others in over 50 countries. 

She became a trapped corporate tech career mum. Sacrificing her freedom and family life. Frustrated at hitting the glass ceiling in a traditional male corporate.

Sue went from burnout to breakthrough. Becoming an unleashed lifestyle entrepreneur, as a transformed woman.

Sue is on a mission to empower more people to create a lifestyle business beyond the outdated traditional career. So you can have more freedom, more time and more money.

Join her to talk about mindset, entrepreneurship, escaping the 9-5, online business, passive income & more.

Website: https://sueparker.io/

Instagram: https://www.instagram.com/iamsueparker/

TikTok: https://www.tiktok.com/@iamsueparker

The Lifestyle Entrepreneur podcast, hosted by entrepreneur, global speaker &amp; upcoming author Sue Parker. A show that offers a fresh perspective on creating a business that works for your dream life and escaping the 9-5. 
Layered with deep and powerful personal development. Join me to challenge old beliefs, and share fresh perspectives on business, designed to improve the quality of your life. 
We’re in an entrepreneurial age and following the great resignation the topics are very relevant. With occasional emotionally charged rants.
Bringing together inspiring real life success stories and intense short trainings, revealing how you can start your lifestyle business. 
I’m on a mission to expose opportunities beyond the outdated traditional career. And believe that you have unleashed potential to create a business that works for your dream lifestyle, with more freedom, more time and more money.
Join me to talk about mindset, entrepreneurship, escaping the 9-5, business &amp; more. 
Hit Subscribe. 
ABOUT THE HOST
Sue Parker, is a passionate Entrepreneur, Podcaster, Global Speaker and Author. 
Opener of the WIT Global conference and empowering others in over 50 countries. 
She became a trapped corporate tech career mum. Sacrificing her freedom and family life. Frustrated at hitting the glass ceiling in a traditional male corporate.
Sue went from burnout to breakthrough. Becoming an unleashed lifestyle entrepreneur, as a transformed woman.
Sue is on a mission to empower more people to create a lifestyle business beyond the outdated traditional career. So you can have more freedom, more time and more money.
Join her to talk about mindset, entrepreneurship, escaping the 9-5, online business, passive income &amp; more.
Website: <a href="https://sueparker.io/">https://sueparker.io/</a>
Instagram: <a href="https://www.instagram.com/iamsueparker/">https://www.instagram.com/iamsueparker/</a> 
TikTok: <a href="https://www.tiktok.com/@iamsueparker">https://www.tiktok.com/@iamsueparker</a>

Lifestyle Entrepreneur

I’m on a mission to be one of the most empowering podcasts you will listen to this year, because I believe that when you take control you can create your dream life. 

Screw settling for less. This isn’t wishing for the things to happen. Or waiting for someone to do it for you. This is about building a strong mindset, feeling energised with motivation and confidence to manifest your dream life on your terms. 

No more self sabotage, we’re going to face fears, get clarity, focused and productive. 

So that we can ALL step powerfully into our future self. 

Then you can create all the financial freedom, success and happiness you deserve. 

Kickstarting a twice weekly show with research and guests I’ll delve into the psychology, neuroscience, behaviour studies and personal development wisdom in all of these areas. 

Together with stories of people who have created wealth & financial freedom. 

Who Is Your Host?

Sue Parker is a mum of 3, entrepreneur, podcaster and global speaker. As a former tech leader and equality & diversity champion, Sue went from burnout to breakthrough. 

Her journey of becoming an entrepreneur has seen her take the highs and lows life has to offer. From her unspoken post natal depression to opening the WIT global conference speaking to 100k women in 50 countries. 

She’s hit imposter syndrome, limiting beliefs and had to unlearn and relearn to start creating a life with more financial freedom and aligned to her values. 

Still working on her mindset today and supporting other freedom seekers, including side hustlers, career women and business owners. 

Sue shares her personal challenges, the key lessons and wisdom we can all use to manifesting our life by design. 

I’d love to hear your thoughts on the show, topics you’d like to discuss and guests you recommend. 

Important Links:

DM / follow me: 

Linkedin: https://www.linkedin.com/in/sue-parker-msc/

Instagram: https://www.instagram.com/iamsueparker/

Website: https://sueparker.net

I’m on a mission to be one of the most empowering podcasts you will listen to this year, because I believe that when you take control you can create your dream life. 
Screw settling for less. This isn’t wishing for the things to happen. Or waiting for someone to do it for you. This is about building a strong mindset, feeling energised with motivation and confidence to manifest your dream life on your terms. 
No more self sabotage, we’re going to face fears, get clarity, focused and productive. 
So that we can ALL step powerfully into our future self. 
Then you can create all the financial freedom, success and happiness you deserve. 
Kickstarting a twice weekly show with research and guests I’ll delve into the psychology, neuroscience, behaviour studies and personal development wisdom in all of these areas. 
Together with stories of people who have created wealth &amp; financial freedom. 
Who Is Your Host?
Sue Parker is a mum of 3, entrepreneur, podcaster and global speaker. As a former tech leader and equality &amp; diversity champion, Sue went from burnout to breakthrough. 
Her journey of becoming an entrepreneur has seen her take the highs and lows life has to offer. From her unspoken post natal depression to opening the WIT global conference speaking to 100k women in 50 countries. 
She’s hit imposter syndrome, limiting beliefs and had to unlearn and relearn to start creating a life with more financial freedom and aligned to her values. 
Still working on her mindset today and supporting other freedom seekers, including side hustlers, career women and business owners. 
Sue shares her personal challenges, the key lessons and wisdom we can all use to manifesting our life by design. 
I’d love to hear your thoughts on the show, topics you’d like to discuss and guests you recommend. 
Important Links:
DM / follow me: 
Linkedin: <a href="https://www.linkedin.com/in/sue-parker-msc/" data-saferedirecturl="https://www.google.com/url?q=https://www.linkedin.com/in/sue-parker-msc/&amp;source=gmail&amp;ust=1710339113419000&amp;usg=AOvVaw0_98AclVIIY5hlwXBEGp6f">https://www.linkedin.com/in/sue-parker-msc/</a>
Instagram: <a href="https://www.instagram.com/iamsueparker/" data-saferedirecturl="https://www.google.com/url?q=https://www.instagram.com/iamsueparker/&amp;source=gmail&amp;ust=1710339113422000&amp;usg=AOvVaw2Qt7GlF68vOQqXPmmnatOS">https://www.instagram.com/iamsueparker/</a>
Website: <a href="https://sueparker.net/" data-saferedirecturl="https://www.google.com/url?q=https://sueparker.net&amp;source=gmail&amp;ust=1710339113422000&amp;usg=AOvVaw06Gm7bQ4FO5_qwEMKDSlfN">https://sueparker.net</a>

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