Bryce sits down with Elliot Greenberg, founder of Masculine Man Essentials, to talk about how sheer frustration with underperforming "natural" deodorants turned into a mission to build a product actually made for men — reverse-engineered from high-end cologne, developed through 53 formula versions, and made in America.

Elliot shares his origin story: switching to natural products with his son, running through failed competitor brands, hiring a chemist, and building the company from the ground up after selling his house and going all-in. He and Bryce dig into the sales-to-entrepreneur path, why authenticity and customer service came first, and Elliot's personal journey with testosterone and TRT.

The conversation then shifts into politics — election integrity, the California governor's race and LA mayoral race, and the current administration's efforts around voter fraud investigations. Bryce and Elliot share their views on where California is headed and why they believe accountability is coming.

👉 Get 10% off at masculinemanessentials.com/bryce 📱Follow the brand: @MasculineManEssentials

 

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Bryce sits down with Elliot Greenberg, founder of Masculine Man Essentials, to talk about how sheer frustration with underperforming "natural" deodorants turned into a mission to build a product actually made for men &mdash; reverse-engineered from high-end cologne, developed through 53 formula versions, and made in America.
Elliot shares his origin story: switching to natural products with his son, running through failed competitor brands, hiring a chemist, and building the company from the ground up after selling his house and going all-in. He and Bryce dig into the sales-to-entrepreneur path, why authenticity and customer service came first, and Elliot's personal journey with testosterone and TRT.
The conversation then shifts into politics &mdash; election integrity, the California governor's race and LA mayoral race, and the current administration's efforts around voter fraud investigations. Bryce and Elliot share their views on where California is headed and why they believe accountability is coming.
👉 Get 10% off at masculinemanessentials.com/bryce 📱Follow the brand: @MasculineManEssentials
&nbsp;
Ready to JOIN THE FIGHT? Join Bryce&rsquo;s email list for opportunities to join the discussion, get exclusive interviews, and MUCH MORE: Bryceeddy.com
For daily episodes, news, and conservative discussions like this, SUBSCRIBE to The Bryce Eddy Show:<a href="https://podcasts.apple.com/us/podcast/the-bryce-eddy-show/id1635204267">https://podcasts.apple.com/us/podcast/the-bryce-eddy-show/id1635204267</a>
Instagram:<a href="https://www.instagram.com/thebryceeddyshow/">https://www.instagram.com/thebryceeddyshow/</a>
X:<a href="https://x.com/Bryceeddy1">https://x.com/Bryceeddy1</a>
Protect your life&rsquo;s hard work with real Gold &amp; Silver <a href="http://bryceeddygold.com/">http://BryceEddyGold.com</a>
Start today and receive up to $10,000 in free Silver
Unmatched Supplements:<a href="https://www.unmatchedsupps.com/?sca_ref=10265694.915qoHrd8b">https://www.unmatchedsupps.com/?sca_ref=10265694.915qoHrd8b</a>

Each episode of The Bryce Eddy Show includes commentary, analysis, and guest interviews on topics such as the Biblical foundations of American history, equipping pastors to become leaders in the culture, and understanding current events from a Christian worldview.

Each episode of The Bryce Eddy Show includes commentary, analysis, and guest interviews on topics such as the Biblical foundations of American history, equipping pastors to become leaders in the culture, and understanding current events from a Christian worldview.

The Bryce Eddy Show

Each episode of Liberty Station with Rob McCoy and Bryce Eddy includes commentary, analysis, and guest interviews on topics such as the Biblical foundations of American history, equipping pastors to become leaders in the culture, and understanding current events from a Christian worldview.

Each episode of Liberty Station with Rob McCoy and Bryce Eddy includes commentary, analysis, and guest interviews on topics such as the Biblical foundations of American history, equipping pastors to become leaders in the culture, and understanding current events from a Christian worldview.

Real Men, Real Products, Real Talk: Masculine Man Essentials Founder Elliot Greenberg

https://api.omny.fm/orgs/5e27a451-e6e6-4c51-aa03-a7370003783c/clips/70531bde-d3dc-4d95-8d54-b495000be981/transcript