Stories start on the phones and in the studio long before you ever hit play.
Caitlyn McCraw walked into The Rose as a marketing intern and walked out with a deep understanding of patient stories, breast health, and what it means to know your own body. From cold calling women about their mammograms to learning her own breast tissue and normal baselines, Caitlyn shows how small projects and self advocacy create lasting impact for uninsured women and for The Rose’s mission. If this story has inspired you to make a difference, share this episode with family and friends and consider making a donation at therose.org.
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Key Questions Answered
1. How did Caitlyn’s internship at The Rose introduce her to patient stories and breast cancer advocacy?
2. What did she learn from cold calling women and inviting them to share their mammogram journeys on video?
3. How do survivor stories help The Rose reach uninsured and insured women with breast health education?
4. What role did early video recording and studio work play in building today’s campaigns and podcasts?
5. How does knowing your breasts and understanding your own tissue help you spot changes early?
6. Why does Caitlyn believe self advocacy is essential when something feels different in your breast?
7. How can internships and volunteer work at The Rose support access to mammograms for women in need?
8. What practical advice does Caitlyn offer young professionals about adding value and finding their path in health care?
9. How do stories from survivors and regular screening patients shape The Rose’s marketing and email campaigns?
10. In what ways can donors and community members help The Rose continue sharing life saving breast cancer stories?

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