Jay says that the pandemic increased the number of people watching his u-tube videos about Islam.  He goes on to say that the goal is to historically critique the man, the book, and the place ( Mohammad, the Quran and Mecca) .  Jay is involved with other French, British, and German scholars who studied the same subject before him to learn from their findings.  The object is to sift the SIN to take what is coming out from the other end ( the Bible) and throw away what is left behind.  The goal is to simplify it to the average person to bring Muslims to Christ.