Leadership RevealedBranding, Strategy And Self-Improvement With Sallee Poinsette-Nash
In this special episode, John talks to Founder of Brandable & Co., Sallee Poinsette-Nash.
Sallee is one of the UK’s leading people-brand experts and on a mission to make business more human. Her company, Brandable & Co. is an award-winning agency specialising in personal, career and leadership brand strategy and development.
Sallee describes herself as an “introvert who loves people”. She has over 20 years of high-level business and brand building experience, gained from CEO and COO positions, international project delivery, brand strategy and advisory board roles to a high-profile client list.
Sallee was named one of the ‘Top 12 Women to Watch’ 2020, one of Sifted's ‘Top Ten European start-up influencers’ as well as being listed as one of the '14 most important start-up influencers in London' 2018 – VERY impressive!
In this interview, Sallee provides useful information on how to grow your social media following, the importance of testing, measuring, and tweaking your strategies, becoming more confident in business as well as so much more.
Tune in to this episode for a great back and forth on all things marketing and personal vs corporate branding.
Social media promotions and links:
Brandable & Co.
LinkedIn: https://www.linkedin.com/company/brandableandco/
Instagram: https://www.instagram.com/brandableandco/
Twitter: https://twitter.com/brandableandco
Free resources link (as mentioned in this episode): https://www.brandableandco.com/guides
Sallee Poinsette-Nash
LinkedIn: https://www.linkedin.com/in/salleepoinsettenash/
Instagram: https://www.instagram.com/salleespeaks/
Twitter: https://twitter.com/salleespeaks
KEY TAKEAWAYS
- Pick collaborators wisely. Associate with brands that have established trust, and this will help to grow your audience/client base.
- Don’t hide behind your corporate persona. People like to hear from people – not a robot!
BEST MOMENTS
“You are human, so act like it”
“If you can’t find your answer, ask your audience”
“Testing and measuring and continually tweaking is so important”
VALUABLE RESOURCES
ABOUT THE HOST
John has several Estate and Letting Agencies in the North-East of England. He also has a consultancy business, in which he teaches other agents how to grow and scale a sustainable business.
John is recording podcasts to grow in the estate agency space, but also to try and break into other industries. The formula John has developed for estate agency success, is transferable into other SME industries.
CONTACT METHOD
https://www.instagram.com/johnpaulmentor/
https://www.facebook.com/agencyconsulting/
