In the early 2000s when Melbourne local Linda Hammond and her husband first came up with an idea for their business, it was just that - an idea. With nothing but $165 in the bank, the pair made the decision to pack up their lives and fly 3,000 km away to Bali, where they set up Quay Australia as a musical festival merch tent. 

Fast forward to 2018. The Hammonds were breaking the internet with record sales, opening international locations, rubbing shoulders with The Kardashians and securing a a multi-million dollar deal where they sold the majority share of the business. Yes, you read that right.

So how did they get there? On the show today, Linda sits down with Elfy to discuss how she used the power of social media to turn her "little idea" into an Internationally acclaimed fashion empire. Plus, she gives us the inside scoop on what her life looks like now and her new business venture, Otra.

This episode of Lady Startup Stories is made in partnership with Airbnb.

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Have your say! By completing our survey, and to say thank you for your time, you’ll go in the running to win a $50 gift voucher.

Wherever you're at in your business journey, Ladystartup.com has the tools, resources and education to help you launch and grow your business right now.

If you'd like to find out more about Linda's charitable venture TLC Ambulance, and all the incredible work they're doing for seriously ill children, click here.

CREDIT 

Host: Elfy Scott

Guest:Linda Hammond

Producer: Cassie Merritt

Audio Production: Madeline Joannou

Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au

Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.

In the early 2000s when Melbourne local Linda Hammond and her husband first came up with an idea for their business, it was just that - an idea. With nothing but $165 in the bank, the pair made the decision to pack up their lives and fly 3,000 km away to Bali, where they set up <a href="https://www.instagram.com/quayaustralia/?hl=en" data-stringify-link="https://www.instagram.com/quayaustralia/?hl=en" data-sk="tooltip_parent">Quay Australia</a> as a musical festival merch tent. 
Fast forward to 2018. The Hammonds were breaking the internet with record sales, opening international locations, rubbing shoulders with The Kardashians and securing a a multi-million dollar deal where they sold the majority share of the business. Yes, you read that right.
So how did they get there? On the show today, Linda sits down with Elfy to discuss how she used the power of social media to turn her "little idea" into an Internationally acclaimed fashion empire. Plus, she gives us the inside scoop on what her life looks like now and her new business venture, <a href="https://www.instagram.com/otraeyewear/?hl=en">Otra.</a>
This episode of Lady Startup Stories is made in partnership with Airbnb.
SUBSCRIBE: 
<a href="https://www.mamamia.com.au/subscribe/?utm_source=shownotes&amp;utm_medium=podcast&amp;utm_campaign=youbeauty">Subscribe to Mamamia</a>
THE END BITS 
Have your say! By completing our <a href="https://survey.alchemer.com/s3/7366552/Mamamia-Short-Term-Rentals-Study-2023">survey,</a> and to say thank you for your time, you’ll go in the running to win a $50 gift voucher.
Wherever you're at in your business journey, <a href="https://www.ladystartup.com/">Ladystartup.com</a> has the tools, resources and education to help you launch and grow your business right now.
If you'd like to find out more about Linda's charitable venture TLC Ambulance, and all the incredible work they're doing for seriously ill children, <a href="https://www.tlcforkids.org.au/tlcambulance/">click here.</a>
CREDIT 
Host: <a href="https://www.instagram.com/elfyscott/?hl=en">Elfy Scott</a>
Guest: <a href="https://www.instagram.com/lindamhammond/?hl=en">Linda Hammond</a>
Producer: <a href="https://www.linkedin.com/in/cassie-merritt-b08175171/?originalSubdomain=au">Cassie Merritt</a>
Audio Production: Madeline Joannou
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at <a href="mailto:podcast@mamamia.com.au">podcast@mamamia.com.au</a>
Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.

Do you have dreams of owning your own business or you just want to take a peak behind the curtain to see how other people have done it? Then join Elfy Scott as she sits down with some of the most inspiring and successful female entrepreneurs to discover how they built their businesses from the ground up.

Do you have dreams of owning your own business or you just want to take a peak behind the curtain to see how other people have done it? Then join Elfy Scott as she sits down with some of the most inspiring and successful female entrepreneurs to discover how they built their businesses from the ground up.

Lady Startup Stories

Do you have dreams of owning your own business or you just want to take a peak behind the curtain to see how other people have done it? Then join us as we sit down with some of the most inspiring and successful female entrepreneurs to discover how they built their businesses from the ground up.

Do you have dreams of owning your own business or you just want to take a peak behind the curtain to see how other people have done it? Then join us as we sit down with some of the most inspiring and successful female entrepreneurs to discover how they built their businesses from the ground up.

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