Today I’m joined by powerhouse entrepreneur Ruby Lee, who transitioned from working as a corporate accountant to building a successful multi-seven figure coaching business. With a background in finance and a passion for helping others, Ruby has built a global community of coaches and entrepreneurs, teaching them how to build and scale successful businesses with ease and flow. 

Ruby’s journey from leaving the corporate world to turn her side-hustle into a million dollar business all started with a creative itch. We hear about her desire to feel more fulfilled in her work, and how she overcame her initial self-doubt to pursue her entrepreneurial dreams. She speaks about navigating motherhood while in the midst of growing her business, and the unconventional route she and her husband took to ensure she had every chance of reaching success. 

While she was trained as an accountant, Ruby admits that her relationship with money had not always been healthy. She speaks about the internal trauma around money in her family and how this affected her ability to control her own finances. It was only once she began her spiritual quest to seek growth and healing did she unlock the mindset that transformed her completely. 

We hear about Ruby’s coaching philosophy, being the concept of operating in flow state. She describes it as energetics mastery and understanding how your body wants to work in order to be in flow. Ruby believes that once you become unapologetic about the energetics of your own body, the ability to create boundaries and know when to say yes or no will come naturally. 

Ruby takes us through the issue of money blocks, an obstacle she sees her clients often struggle with. She talks about her own history with avoiding her own numbers in the past, and how crucial it is that entrepreneurs develop a deep understanding of their finances. Not only does it provide the clarity needed to grow, but empowers us to take control and know our own worth. 

Looking ahead, Ruby sees a future where more business owners embrace the power of flow state and prioritise their well-being. She believes that by aligning their work with their natural rhythms and focusing on self-care, entrepreneurs can build sustainable and fulfilling businesses.

Ruby’s story is an incredible example of how embracing mindset shifts and developing a healthy relationship with money can unlock entrepreneurs’ full potential and create the business and life of their dreams. 

I know this conversation will encourage you to find freedom from your own limiting beliefs around money, and I encourage you to tune in and get inspired by Ruby’s wisdom on and passion for financial health and expansion.

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Podcast: Flow State Business

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