We all know San Francisco's image has taken it on the chin in recent years with countless stories fair or not. Now to help get the city's mojo back, civic leaders have launched a new multimedia image campaign dubbed it all starts here.

<p>We all know San Francisco's image has taken it on the chin in recent years with countless stories fair or not. Now to help get the city's mojo back, civic leaders have launched a new multimedia image campaign dubbed it all starts here.</p>

KQED serves the people of Northern California with a community-supported alternative to commercial media. We provide citizens with the knowledge they need to make informed decisions; convene community dialogue; bring the arts to everyone; and engage audiences to share their stories.

<p>KQED serves the people of Northern California with a community-supported alternative to commercial media. We provide citizens with the knowledge they need to make informed decisions; convene community dialogue; bring the arts to everyone; and engage audiences to share their stories.</p>

KQED

SF Leaders Launch New PR Campaign for City

https://api.omny.fm/orgs/0af137ef-751e-4b19-a055-aaef00d2d578/clips/be16c7bd-c6a7-43e8-8091-b0a7010e4b9e/transcript