California is among a number of states cracking down on SURVEILLANCE PRICING. That’s a practice in which companies use people’s personal data to determine how much they should pay in real-time. Think of this like a personalized price based on factors, including urgency, habits and location. Surveillance pricing is rampant … and for the most part, it’s legal. But the practice has drawn heavy criticism as the issue of AFFORDABILITY dominates this year’s midterm elections. So lawmakers in Sacramento are considering a proposal that would essentially BAN surveillance pricing. KQED’s technology and culture podcast, CLOSE ALL TABS, looked into all of this. The host Morgan Sung spoke with economic sociologist Lindsay Owens. 

<p>California is among a number of states cracking down on SURVEILLANCE PRICING. That&rsquo;s a practice in which companies use people&rsquo;s personal data to determine how much they should pay in real-time. Think of this like a personalized price based on factors, including urgency, habits and location. Surveillance pricing is rampant &hellip; and for the most part, it&rsquo;s legal. But the practice has drawn heavy criticism as the issue of AFFORDABILITY dominates this year&rsquo;s midterm elections. So lawmakers in Sacramento are considering a proposal that would essentially BAN surveillance pricing. KQED&rsquo;s technology and culture podcast, CLOSE ALL TABS, looked into all of this. The host Morgan Sung spoke with economic sociologist Lindsay Owens.&nbsp;</p>

KQED serves the people of Northern California with a community-supported alternative to commercial media. We provide citizens with the knowledge they need to make informed decisions; convene community dialogue; bring the arts to everyone; and engage audiences to share their stories.

<p>KQED serves the people of Northern California with a community-supported alternative to commercial media. We provide citizens with the knowledge they need to make informed decisions; convene community dialogue; bring the arts to everyone; and engage audiences to share their stories.</p>