As more people take the leap to owning their own businesses, many seem to be buying into already established brands.
Data suggests the business of franchising and owning established brands is booming, with around 30,000 franchise unites currently existing nationwide.
Association CEO Katrina King told Kerre Woodham they see franchising as being in business for yourself, but not by yourself.
She says as a franchisee you’re part of a system, but you’re very much still a small business in your local community.
LISTEN ABOVE

Hera Eruera: Certified Plumber at Auckland Plumbers Group on the job and lack of women in trades
08:35

Kerre Woodham: Are you feeling fuel anxiety?
08:13

Kerre Woodham: Is the primary teachers' union causing friction?
07:05