From shaping national economies with her army of dedicated fans to now being named Times Person of the Year, the "Taylor Swift Effect" could be felt in several aspects of our lives this past year. Some experts point specifically at her political influence, and how government officials have reacted to her Eras tour in efforts to court Swiftie opinion.

For more on this, KCBS Radio news anchor Holly Quan spoke to Matt Harris, political science professor at Park University who studies political psychology and media effects.

<p>From shaping national economies with her army of dedicated fans to now being named Times Person of the Year, the "Taylor Swift Effect" could be felt in several aspects of our lives this past year. Some experts point specifically at her political influence, and how government officials have reacted to her Eras tour in efforts to court Swiftie opinion.</p>
<p>For more on this, KCBS Radio news anchor Holly Quan spoke to Matt Harris, political science professor at Park University who studies political psychology and media effects.</p>

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