‘Everyone Watches Women’s Sports’

Those are the words on a shirt that you might have seen celebrities wearing when courtside at a WNBA game or while cheering during a goal made at a NWSL match. And it does seem to be true, that everyone has their eyes on women’s sports. The hope, of course, is that this will help to grow the leagues, the interest, the investment, so that the future of women’s sports will never be in doubt.

And there are people right here in the Bay Area that are taking that declaration to heart - The Bay Area Women’s Sports Initiative has been doing the good work of supporting young women in the sports world for years, by engaging with the community, with the coaches and the teachers, and by encouraging girls to take up space on the field or the court. BAWSI is supported in part by the Silicon Valley Community Foundation, the nation's largest community foundation. SVCF donated $3.1 billion dollars to local nonprofits in 2023, and has supported BAWSI for over 15 years.

To talk more on what is affectionately called BAWSI, I’m joined by Dana Weintraub, Co-CEO of the Bay Area Women’s Sports Initiative, and Brisa Rojas, a BAWSI alum and board member.