In this week's show, John shares the ten best ways for you to grow your brand - strategies that John himself has used to develop his own personal brand that has seen him accumulate more than five million followers.

KEY TAKEAWAYS

• Video content is by far the best way to connect with an audience who are hungry for content. It requires no effort, and can instantly spark a connection between you and your audience. It also makes you far more recognisable.
• Make sure you're doing lots of interviews. You can find all new audiences by accepting invitations to appear on other people's shows.
• Successful people don't reach a point in their lives when they suddenly stop. Successful people realise that you must always be learning. There are always more roads to travel.
• If you want to achieve a result in your life, look for someone else who has walked the path before you and who has achieved the result you want. Model your strategy and path upon theirs.

BEST MOMENTS

'PR is positioning, about how people see you and your brand'

'The key here is get that message out there'

'Successful people always want to learn more'

'You may as well reach for the stars, because one thing's for sure - you won't come up with a handful of mud'

ABOUT THE HOST

JOHN LEE

John was born to Chinese parents who ran a takeaway in the north of England, where he helped out washing dishes from the age of eleven. He attended University, gaining a first class honours degree in Animation and began a career as an animator. By the age of twenty-seven, through careful investment, John had built up a highly lucrative property portfolio and was a self-made millionaire!

Since then, John has inspired thousands of people through seminars and one-to-one mentoring, helping them to build successful businesses and receive global acclaim. He has developed an international reputation as a motivational speaker, sharing stages with the likes of Bill Clinton, Alan Sugar, Richard Branson, Jack Welch (former CEO of GE) and Randi Zuckerberg.

John now divides his time between the UK and Asia, sharing his knowledge and inspiring others to take control of their lives the way he did. His motto in life is “Do what others don’t and have a tomorrow that others won’t!”

For more information on John, visit www.johnlee.com