Inside the Strategy RoomInside the Strategy Room

199. Bringing innovation to a not-for-profit setting

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Innovation in a not-for-profit context involves measuring success in terms of returns on mission rather than returns to shareholders. In this episode, McKinsey innovation expert Erik Roth talks with Sajit Joseph, the chief innovation officer of the American Red Cross, about how the 142-year-old institution began and continues to carry out its innovation journey.

Explore other episodes of The Committed Innovator: https://www.mckinsey.com/capabilities/strategy-and-corporate-finance/our-insights/inside-the-strategy-room-podcast/innovation

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Inside the Strategy Room

We all know the world is moving faster. We also know that as upheaval becomes the norm, vast busines 
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