Gambling sponsorship has grown significantly; especially in the sports sector. It creates a lot of debate both within the industry and the general public.

Increasing legislation and controls means that both rights holders and gambling brands need to ensure they work more closely together to maintain the integrity of both brands. As such, gambling brands are increasingly looking to blend their sponsorship with their wider corporate social responsibility.

So, in this episode, we speak with Ed Owens, Chief Marketing Officer at CrownBet. 

You can connect with Ed on LinkedIn and find out more about CrownBet at www.crownbet.com.au

Mark also joins us to discuss the foundations of good reporting and provides four principles to follow. You can read Mark’s detailed blog here.

Enjoy.

Gambling sponsorship has grown significantly; especially in the sports sector. It creates a lot of debate both within the industry and the general public.
Increasing legislation and controls means that both rights holders and gambling brands need to ensure they work more closely together to maintain the integrity of both brands. As such, gambling brands are increasingly looking to blend their sponsorship with their wider corporate social responsibility.
So, in this episode, we speak with Ed Owens, Chief Marketing Officer at CrownBet.&nbsp;
You can connect with Ed on <a href="https://www.linkedin.com/in/owensedward/">LinkedIn</a> and find out more about CrownBet at <a href="www.crownbet.com.au">www.crownbet.com.au</a>
Mark also joins us to discuss the foundations of good reporting and provides four principles to follow. You can read <a href="https://www.sponserve.net/principles-creating-good-sponsor-reports/">Mark&rsquo;s detailed blog here.</a>
Enjoy.

Inside Sponsorship is the show that provides sponsorship professionals with advice, insights and news so that they can maximise their commercial programs and achieve best practice.

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