When Pamela Zapata was hiring social media influencers and content creators, she noticed a lack of diverse representation. As a first-generation American and woman of color, she wanted to help people that looked like her build sustainable businesses and get paid fairly. 

Pamela went from working 12 to 14 hours a day at an unfulfilling job to founding Society 18, a woman-run influencer management agency focusing on multicultural and multiethnic talent. She talks with Karen about dealing with perfectionism as a founder/CEO, knowing your worth, taking risks, empowering your team, and the importance of pay transparency.

Follow Pamela Zapata on Instagram and LinkedIn. 



Resources: 

Free Time: Lose the Busywork, Love Your Business by Jenny Blake

When Pamela Zapata was hiring social media influencers and content creators, she noticed a lack of diverse representation. As a first-generation American and woman of color, she wanted to help people that looked like her build sustainable businesses and get paid fairly. 
Pamela went from working 12 to 14 hours a day at an unfulfilling job to founding <a href="https://www.society18.com/">Society 18</a>, a woman-run influencer management agency focusing on multicultural and multiethnic talent. She talks with Karen about dealing with perfectionism as a founder/CEO, knowing your worth, taking risks, empowering your team, and the importance of pay transparency.
Follow Pamela Zapata on <a href="https://www.instagram.com/pamelazapata/?hl=en">Instagram</a> and <a href="https://www.linkedin.com/in/pamelazapata/">LinkedIn</a>. 
 
Resources: 
<a href="https://itsfreetime.com/book">Free Time: Lose the Busywork, Love Your Business</a> by Jenny Blake

Keynote speaker Karen M. Allen is interested in the little things. What's the small routine change that unlocks big gains? What's the minor mindset shift that causes a major change in lifestyle? Karen dives into the lives of successful people to explore what little things have made the difference for them.

Keynote speaker Karen M. Allen is interested in the little things. What's the small routine change that unlocks big gains? What's the minor mindset shift that causes a major change in lifestyle? Karen dives into the lives of successful people to explore what little things have made the difference for them.

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