Behind every fast-scaling startup is often a founder who's already been through a few reinventions. In this episode, Greg Krasnov, Founder and CEO of Tonik Bank, shares how his early hustles in finance and tech carried him through private equity and into founding a bank in Ukraine, shaping his approach to risk-taking, leadership, and building financial institutions from the ground up. 


Dive into how Greg’s journey through fintech and emerging markets shaped his approach to building Tonik—from earning customer trust to taking a bold bet on digital banking in the Philippines, which quickly reached 1 billion pesos in retail deposits and raised $17 million in Pre-Series B funding.


00:00:38 - The sacrifices and long hours of Greg’s early career

00:05:37 - How coding and technology helped Greg pay his way through college

00:10:26 - Investment banking and private equity as career path

00:14:59 - Transition into private equity in Central Europe

00:18:09 - Why scaling consumer lending required a banking license

00:21:29 - Finding purpose and a new direction after a major business exit

00:27:16 - Identifying opportunities by combining existing technologies to solve major problems

00:31:34 - What Greg saw in the Philippines that led him to build a digital bank

00:36:23 - Building an international team to launch Tonic in the Philippines

00:40:09 - How Tonik integrates its values into hiring and employee development

00:45:24 - Greg’s six P’s framework for building a winning product

00:49:38 - Creating a more approachable and customer-friendly banking brand

00:55:12 - The importance of resilience and reliability in digital banking

00:58:36 - Why passion and commitment are essential to building a successful business

01:00:05 - What’s next for Tonik and where listeners can connect with him





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Behind every fast-scaling startup is often a founder who's already been through a few reinventions. In this episode, Greg Krasnov, Founder and CEO of Tonik Bank, shares how his early hustles in finance and tech carried him through private equity and into founding a bank in Ukraine, shaping his approach to risk-taking, leadership, and building financial institutions from the ground up.  Dive into how Greg’s journey through fintech and emerging markets shaped his approach to building Tonik—from earning customer trust to taking a bold bet on digital banking in the Philippines, which quickly reached 1 billion pesos in retail deposits and raised $17 million in Pre-Series B funding. 00:00:38 - The sacrifices and long hours of Greg’s early career00:05:37 - How coding and technology helped Greg pay his way through college00:10:26 - Investment banking and private equity as career path00:14:59 - Transition into private equity in Central Europe00:18:09 - Why scaling consumer lending required a banking license00:21:29 - Finding purpose and a new direction after a major business exit00:27:16 - Identifying opportunities by combining existing technologies to solve major problems00:31:34 - What Greg saw in the Philippines that led him to build a digital bank00:36:23 - Building an international team to launch Tonic in the Philippines00:40:09 - How Tonik integrates its values into hiring and employee development00:45:24 - Greg’s six P’s framework for building a winning product00:49:38 - Creating a more approachable and customer-friendly banking brand00:55:12 - The importance of resilience and reliability in digital banking00:58:36 - Why passion and commitment are essential to building a successful business01:00:05 - What’s next for Tonik and where listeners can connect with him HustleShare is powered by PayMongo, the financial operating system for growing businesses. Learn more about PayMongo's product suite: https://pay.mg/pna-learnmore Sign up for free in as fast as 5 minutes: https://pay.mg/pna-signup PayMongo is regulated by the Bangko Sentral ng Pilipinas. Build your empire—subscribe and hit the bell for a new masterclass every Monday! 🚀 Watch more episodes of HUSTLESHARE:// Subscribe https://www.youtube.com/@hustlesharepodcastand follow Founders Only on YouTube: https://www.youtube.com/@foundersonlypodcast// Listen on Spotify: https://open.spotify.com/show/76aB39CuQ2nEKXgaS2O3rY// Apple Podcasts: https://podcasts.apple.com/us/podcast/founders-only/id1651692553 Connect with HUSTLESHARE:Facebook: https://www.facebook.com/hustleshare/| Instagram: https://www.instagram.com/hustlesharepodcast| TikTok: https://www.tiktok.com/@hustlesharepodcast| LinkedIn: https://ph.linkedin.com/showcase/founders-only/| Squarespace: https://wolf-triceratops-l4zp.squarespace.com/config/pages/5c6e992371c10b1f023d7b53 Follow ONE CFO:| Website: https://www.onecfoph.co| Facebook: https://www.facebook.com/onecfoph/| LinkedIn: https://ph.linkedin.com/company/onecfo Follow PAYMONGO:| Website: https://www.paymongo.com/| Facebook: https://www.facebook.com/paymongo/| Instagram: https://www.instagram.com/paymongo/| LinkedIn: https://www.linkedin.com/company/paymongo #Podcast #Hustleshare #OneCFO #PayMongo #RonBaetiong #GregKrasnov Hosted on Acast. See <a target="_blank" rel="ugc noopener noreferrer" href="https://acast.com/privacy">acast.com/privacy</a> for more information.

Welcome to Hustleshare, a Filipino podcast that features the journeys of startup founders, business leaders and unique hustlers to show not our differences but to show that most of us are very much alike. Hustleshare was made to showcase the triumphs and challenges people go through in their unique hustle and learn how we can apply them to our own daily hustles.

 Hosted on Acast. See acast.com/privacy for more information.

Welcome to Hustleshare, a Filipino podcast that features the journeys of startup founders, business leaders and unique hustlers to show not our differences but to show that most of us are very much alike. Hustleshare was made to showcase the triumphs and challenges people go through in their unique hustle and learn how we can apply them to our own daily hustles.<hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.