Twitter's famous blue bird logo is set to fly away to be replaced with a new symbol.

Owner Elon Musk confirmed he plans to change the platform's logo to a letter X, marking the latest significant rebrand for the social media company.

Social media commentator Vaughn Davis says this change is terrible from a branding perspective, but it could be the start of an expanded future for the platform.

"I think that's the plan for Elon Musk and X. To become that app that, like WeChat, does absolutely everything for everyone. That's the plan." 

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Twitter's famous blue bird logo is set to fly away to be replaced with a new symbol.
Owner Elon Musk confirmed he plans to change the platform's logo to a letter X, marking the latest significant rebrand for the social media company.
Social media commentator Vaughn Davis says this change is terrible from a branding perspective, but it could be the start of an expanded future for the platform.
"I think that's the plan for Elon Musk and X. To become that app that, like WeChat, does absolutely everything for everyone. That's the plan." 
LISTEN ABOVE

With a straight down the middle approach, Heather du Plessis-Allan Drive on Newstalk ZB delivers the very latest news and views to New Zealanders as they wrap up their day.