The tide looks to be changing for Gull as the leader of low-priced petrol offerings.
Fuel-finding app Gaspy is reporting Taupo's Gull Ātiamuri has been undercut by Z-Energy's Waikaraka U-GO in South Auckland.
AA Principal Policy Advisor Terry Collins says Gull paved the way with its New Zealand- owned self-service model.
He explained it has a low cost entry, with electronic payment options meaning stations don't need staff - and the fuel's there.
LISTEN ABOVE

Enda Brady: UK correspondent on Prime Minister Starmer indicating the UK will be growing partnership with EU
04:36

Sam Dickie: Fisher Funds expert on the ongoing economic costs of the Iran war
03:25

Jamie Mackay: The Country host on farmer voicing concerns about long-term impacts of Iran conflict
03:27