Liz and Sarah talk to Hollywood manager, Executive Director of The Julia Child Foundation, and friend-of-the-pod Todd Schulkin about strategic planning. What is it? Why should they do it? And what is a SWOT analysis? Todd has answers! In The Craft (& Fain), they share an insight from fellow writer and Substacker Bill Gullo — writing is different than talking is different than thinking. This week’s Hollywood Hack will help you network: the HiHello business card app. Finally Sarah shares a true crime podcast recommendation — Murder 101. 

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Get in touch on Threads: @Sfain & @LizCraft

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Happier in Hollywood is part of ‘The Onward Project,’ a family of podcasts brought together by Gretchen Rubin—all about how to make your life better. Check out the other Onward Project podcasts—Happier with Gretchen Rubin, and Side Hustle School . If you liked this episode, please subscribe, leave a review, and tell your friends!

Note: Go to the Happier In Hollywood Facebook Group for Liz and Sarah’s extensive Teens/Tweens Gift Guide. Thanks to listeners for such great ideas! Link below.

https://www.facebook.com/groups/903150719832696/permalink/3081705578643855/

LINKS:

Todd Schulkin: 

http://schulkinmanagement.com/about.html

The Julia Child Foundation:

https://juliachildfoundation.org/?gad_source=1&gad_campaignid=12864069783&gbraid=0AAAAABcKBvXlfeoLI5DANczF6cKuM5gF2

Storytellers Social Club:

https://bgullo.substack.com/

HiHello: 

https://www.hihello.com/

Murder 101 podcast: https://podcasts.apple.com/us/podcast/introducing-murder-101/id1724019923?i=1000640430098

Photo by Wim van 't Einde on Unsplash