In this riveting episode, Phillip engages in a deep conversation with Keith, a seasoned entrepreneur who has successfully navigated the challenging world of startups for over 30 years. Keith shares his unique journey from working in diverse sectors to founding his own company, Oxidizer. He imparts invaluable lessons on the importance of honesty in business, building strong client relationships, and navigating complex industry regulations. Keith also provides insightful advice on hiring, emphasizing the need for passionate employees who are driven to make a difference. He underscores the significance of nurturing professional contacts for future business opportunities. This episode is a treasure trove of wisdom for startup founders seeking practical advice and inspiration. Tune in to learn from Keith's experiences and understand how his company is making a positive impact on the environment.