Join John Biggs on "Grit Daily Startup Show" as he welcomes Alex Back, the visionary behind Couch.com, an innovative platform changing how we shop for sofas. Couch.com, often thought of as the "Match.com for couches," addresses a surprisingly complex issue: finding the perfect couch.

Unlike traditional furniture giants, Couch.com guides consumers through a sea of choices, using detailed user preferences to direct them to the ideal sofa, whether they need a pink tufted piece in three days or a durable option for pet owners. Alex shares fascinating insights into the journey of acquiring the Couch.com domain and his transition from running a direct-to-consumer brand to creating a targeted consumer experience.

Whether you're furnishing a new home or just curious about the future of online furniture shopping, this episode provides a fresh perspective on navigating the vast world of couch buying. Tune in to discover how Couch.com is simplifying the sofa search, making it as relaxing as lying on your perfect couch.