Ajit Mohan, Chief Business Officer at Snap, joins Michael Kassan to unpack how a “middle child” platform can outmaneuver giants by protecting sacred consumer spaces and betting on deeper connection over infinite scroll. From reimagining advertising inside messaging to challenging marketing leaders to confront inertia, Ajit shares a clear-eyed vision for building relevance, growth, and humanity in the next era of media.

<p>Ajit Mohan, Chief Business Officer at Snap, joins Michael Kassan to unpack how a &ldquo;middle child&rdquo; platform can outmaneuver giants by protecting sacred consumer spaces and betting on deeper connection over infinite scroll. From reimagining advertising inside messaging to challenging marketing leaders to confront inertia, Ajit shares a clear-eyed vision for building relevance, growth, and humanity in the next era of media.</p>

Marketing, media, entertainment and tech are intersecting and transforming faster than ever. How are its power players influencing change and navigating trends across these industries? Join Michael Kassan in the company of the strongest leaders in the industry, who are building great companies from the ground up. It’s “all good.”

<p>Marketing, media, entertainment and tech are intersecting and transforming faster than ever. How are its power players influencing change and navigating trends across these industries? Join Michael Kassan in the company of the strongest leaders in the industry, who are building great companies from the ground up. It&rsquo;s &ldquo;all good.&rdquo;</p>

Good Company with Michael Kassan

The Middle Child Advantage: SNAP's Ajit Mohan on Connection, Trust, and Scale

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/d868c348-86c7-47a9-b695-b3b6007b3739/transcript

Advertisement