It’s official - EA Sports will no longer be renewing their licensing rights with football’s governing body, FIFA, after 30 years of very successful and fruitful relationship. This means that, moving forward, EA Sports will not use the “FIFA” brand for their football games. Instead, EA will call their future football games “EA Sports FC”. What does this split mean for both parties, and can both parties survive without each other? We explore the story.

Image Source: rafapress / Shutterstock.com

It’s official - EA Sports will no longer be renewing their licensing rights with football’s governing body, FIFA, after 30 years of very successful and fruitful relationship. This means that, moving forward, EA Sports will not use the “FIFA” brand for their football games. Instead, EA will call their future football games “EA Sports FC”. What does this split mean for both parties, and can both parties survive without each other? We explore the story. Image Source: rafapress / <a target="_blank" rel="noopener noreferrer nofollow" href="http://Shutterstock.com">Shutterstock.com</a>

Get your gaming mode on and join the GGWP crew as we sift through gaming news of the week and geek out over video games that we play and enjoy, both old and current. Good Game, Well Played, your one-stop-centre for video game conversations on BFM 89.9.

Get your gaming mode on and join the GGWP crew as we sift through gaming news of the week and geek out over video games that we play and enjoy, both old and current. Good Game, Well Played, your one-stop-centre for video game conversations on BFM 89.9.

GGWP

Bring your gamepads, keyboards and mice and join the GGWP crew as we sift through gaming news of the week and geek out over video games that we play and enjoy, both old and current. Good Game, Well Played, your one-stop-centre for video game conversations on BFM 89.9.

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