Mike Toolan started in radio way back in 1991, and is now the host of Key 103 Manchester's breakfast show. He has dominated the market for 15 years.

Game Changers: Radio is a show dedicated to the radio industry. Get in touch with our host Craig Bruce on Twitter @cb_bruce and our producer Jay Mueller @bad_producer. Check out all of our episodes at www.radiogamechangers.com.

<a href="https://radiogamechangers.com/mike-toolan/">Mike Toolan</a>&nbsp;started in radio way back in 1991, and is now the host of Key 103 Manchester's breakfast show. He has dominated the market for 15 years.
Game Changers: Radio is a show dedicated to the radio industry.&nbsp;Get in touch with our host Craig Bruce on Twitter&nbsp;<a href="https://twitter.com/cb_bruce">@cb_bruce</a>&nbsp;and our producer Jay Mueller <a href="https://twitter.com/bad_producer">@bad_producer</a>. Check out all of our episodes&nbsp;at <a href="http://www.radiogamechangers.com/" target="_blank" rel="noopener noreferrer">www.radiogamechangers.com</a>.

It’s the question that every radio pundit wants to know the answer to - can the world’s best radio show be number 1 in Australia’s biggest radio market?

The Melbourne Radio Wars hosted by Craig Bruce and Irene Hulme is a podcast dedicated to the most exciting battle in radio history.

Kyle and Jackie have conquered the Sydney airwaves for close to 20 years, now they’re taking on their biggest challenge yet.

Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.

It’s the question that every radio pundit wants to know the answer to - can the world’s best radio show be number 1 in Australia’s biggest radio market?
The Melbourne Radio Wars hosted by Craig Bruce and Irene Hulme is a podcast dedicated to the most exciting battle in radio history.
Kyle and Jackie have conquered the Sydney airwaves for close to 20 years, now they’re taking on their biggest challenge yet.
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.

A love letter to radio in the form of a podcast. Interviews with the best in broadcasting.

Game Changers Radio: Melbourne Radio Wars

Game Changers: Radio is a love letter to radio in the form of a podcast. We interview the best in radio about their careers, explore the successes and failures they have known, and what advice they have to give.

Season 3

Episode 19 - Mike Toolan

In this episode we’ll unpack the winners and losers from this week's survey 2 radio ratings with the editor of Unmade Tim Burrowes.

And we talk with news.com entertainment editor Andrew Bucklow about the rise and rise of Australia’s biggest click bait media brand - Kyle and Jackie O.

Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at https://www.createconsultresearch.com/musicmaster/

This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY

Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.

Email us at melbourneradiowars@gmail.com

In this episode we’ll unpack the winners and losers from this week's survey 2 radio ratings with the editor of Unmade Tim Burrowes.
And we talk with news.com entertainment editor Andrew Bucklow about the rise and rise of Australia’s biggest click bait media brand - Kyle and Jackie O.
Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at <a href="https://www.createconsultresearch.com/musicmaster/">https://www.createconsultresearch.com/musicmaster/</a>
This series contains the use of AI generated voices. Sound design is by Dom Evans at <a href="https://www.earsay.com.au/">EARSAY</a>
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Email us at <a href="mailto:melbourneradiowars@gmail.com">melbourneradiowars@gmail.com</a>

The king of clicks

In this episode, we dive deep into the heart of this contest and ask the question - do Melbourne and Sydney people really hate each other? How wide is chasm between the 2 cities or are we living in a world where good content is all that matters, regardless of where it comes from.

Plus we talk with one of Australia’s leading brand and marketing gurus, Adam Ferrier about how the battle for hearts and minds of Melbourne’s radio listeners will play out. Can anyone really challenge Kyle and Jackie for share of voice?

Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at https://www.createconsultresearch.com/musicmaster/

This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY

Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.Email us at melbourneradiowars@gmail.com

In this episode, we dive deep into the heart of this contest and ask the question - do Melbourne and Sydney people really hate each other? How wide is chasm between the 2 cities or are we living in a world where good content is all that matters, regardless of where it comes from.
Plus we talk with one of Australia’s leading brand and marketing gurus, Adam Ferrier about how the battle for hearts and minds of Melbourne’s radio listeners will play out. Can anyone really challenge Kyle and Jackie for share of voice?
Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at <a href="https://www.createconsultresearch.com/musicmaster/">https://www.createconsultresearch.com/musicmaster/</a>
This series contains the use of AI generated voices. Sound design is by Dom Evans at <a href="https://www.earsay.com.au/">EARSAY</a>
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.Email us at <a href="mailto:melbourneradiowars@gmail.com">melbourneradiowars@gmail.com</a>

The more the Ferrier

In this episode, meet our brand new new co-host - one of the sharpest, most experienced programmers in the country, Irene Hulme. 

What will this battle mean for the industry - we talk with radio futurologist James Cridland. 

You’ll also hear our thoughts on the survey one results in Melbourne.

Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at https://www.createconsultresearch.com/musicmaster/

This series contains the use of AI generated voices. Sound design is by Dom Evans at EARSAY

Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.

Email us at melbourneradiowars@gmail.com

In this episode, meet our brand new new co-host - one of the sharpest, most experienced programmers in the country, Irene Hulme. 
What will this battle mean for the industry - we talk with radio futurologist James Cridland. 
You’ll also hear our thoughts on the survey one results in Melbourne.
Game Changers is sponsored by MusicMaster Scheduling - Smashing out music made easy. Find out more at <a href="https://www.createconsultresearch.com/musicmaster/">https://www.createconsultresearch.com/musicmaster/</a>
This series contains the use of AI generated voices. Sound design is by Dom Evans at <a href="https://www.earsay.com.au/">EARSAY</a>
Follow us on Insta @game_changers_radio, and on Facebook at Game Changers: Radio.
Email us at <a href="mailto:melbourneradiowars@gmail.com">melbourneradiowars@gmail.com</a>

Episode 19 - Mike Toolan

Season 3

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Game Changers Radio: Melbourne Radio Wars

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