Since its inception in 1847, Siemens has been recognized as a manufacturing powerhouse. But how is the company evolving to meet the demands of today’s digital-first world?  In this episode of Future Back Drinking, Dr. Athina Kanioura speaks with Roland Busch, President and CEO of Siemens, who brings over 30 years of experience to his role at the helm of the company’s digital transformation. Roland shares insights on Siemens’ vision for an Industrial Metaverse revolutionizing manufacturing and explores their bold initiatives to forge the next frontier of urban living. Don’t miss this fascinating conversation about innovation, transformation, and staying ahead in a rapidly evolving world.

Since its inception in 1847, Siemens has been recognized as a manufacturing powerhouse. But how is the company evolving to meet the demands of today&rsquo;s digital-first world?&nbsp; In this episode of Future Back Drinking, Dr. Athina Kanioura speaks with Roland Busch, President and CEO of Siemens, who brings over 30 years of experience to his role at the helm of the company&rsquo;s digital transformation. Roland shares insights on Siemens&rsquo; vision for an Industrial Metaverse revolutionizing manufacturing and explores their bold initiatives to forge the next frontier of urban living. Don&rsquo;t miss this fascinating conversation about innovation, transformation, and staying ahead in a rapidly evolving world.

Future Back Drinking – a new podcast series from PepsiCo and TIME– is a masterclass in forward-thinking, from the cutting-edge of innovation. Hosted by PepsiCo’s first Chief Strategy & Transformation Officer, Dr. Athina Kanioura, each episode features riveting conversations with industry pioneers, illuminating the technologies and trends that will redefine our tomorrow. Learn from and engage with top-tier visionaries as they uncover the challenges, opportunities, and breakthrough moments encountered in transforming today’s fast-paced world. Future Back Drinking isn’t just a podcast; it’s a journey through the now into the next, served with a twist.​ Ready to see what’s next? Join Dr. Kanioura on Future Back Drinking—where the future starts now.

Future Back Drinking – a new podcast series from PepsiCo and TIME– is a masterclass in forward-thinking, from the cutting-edge of innovation. Hosted by PepsiCo’s first Chief Strategy &amp; Transformation Officer, Dr. Athina Kanioura, each episode features riveting conversations with industry pioneers, illuminating the technologies and trends that will redefine our tomorrow. Learn from and engage with top-tier visionaries as they uncover the challenges, opportunities, and breakthrough moments encountered in transforming today’s fast-paced world. Future Back Drinking isn’t just a podcast; it’s a journey through the now into the next, served with a twist.​ Ready to see what’s next? Join Dr. Kanioura on Future Back Drinking—where the future starts now.

Future Back Drinking with Dr. Athina Kanioura

Future Back Drinking – a podcast series from PepsiCo and TIME– is a masterclass in forward-thinking, from the cutting-edge of innovation. Hosted by PepsiCo’s Global Chief Strategy & Transformation Officer, Dr. Athina Kanioura, each episode features riveting conversations with industry pioneers, illuminating the technologies and trends that will redefine our tomorrow. Learn from and engage with top-tier visionaries as they uncover the challenges, opportunities, and breakthrough moments encountered in transforming today’s fast-paced world. Future Back Drinking isn’t just a podcast; it’s a journey through the now into the next. Join Dr. Kanioura on Future Back Drinking—where the future starts now.

Future Back Drinking &ndash; a podcast series from PepsiCo and TIME&ndash; is a masterclass in forward-thinking, from the cutting-edge of innovation. Hosted by PepsiCo&rsquo;s Global Chief Strategy &amp; Transformation Officer, Dr. Athina Kanioura, each episode features riveting conversations with industry pioneers, illuminating the technologies and trends that will redefine our tomorrow. Learn from and engage with top-tier visionaries as they uncover the challenges, opportunities, and breakthrough moments encountered in transforming today&rsquo;s fast-paced world. Future Back Drinking isn&rsquo;t just a podcast; it&rsquo;s a journey through the now into the next. Join Dr. Kanioura on Future Back Drinking&mdash;where the future starts now.

Future Back Drinking

Future Back Drinking • Roland Busch

Dr. Athina Kanioura and co-host Priyanka Aribindi are joined on this episode of Future Back Drinking by Shamina Singh. As President of the Center for Inclusive Growth and Executive Vice President for Sustainability at Mastercard, Shamina oversees efforts to advance inclusive, sustainable economies, grounding her reflections on the changing ties between business, impact, and community. She shares the experiences that have influenced her belief that growth and inclusion must move together, and the group explores what it takes to empower small businesses, build trust across sectors, and prepare people for an AI-driven economy.

Dr. Athina Kanioura and co-host Priyanka Aribindi are joined on this episode of Future Back Drinking by Shamina Singh. As President of the Center for Inclusive Growth and Executive Vice President for Sustainability at Mastercard, Shamina oversees efforts to advance inclusive, sustainable economies, grounding her reflections on the changing ties between business, impact, and community. She shares the experiences that have influenced her belief that growth and inclusion must move together, and the group explores what it takes to empower small businesses, build trust across sectors, and prepare people for an AI-driven economy.

Future Back Drinking • Shamina Singh

In this episode of Future Back Drinking, Dr. Athina Kanioura and co-host Priyanka Aribindi speak with Vivian Schiller, Executive Director of Aspen Digital at the Aspen Institute, about how AI and emerging technologies are transforming journalism, media, and trust. Vivian reflects on the challenges of misinformation, deepfakes, and the “liar’s dividend,” while highlighting how organizations can use AI responsibly to strengthen reporting and public understanding. Together, they discuss Aspen Digital’s collaboration with PepsiCo on AI and workforce transformation, and the leadership qualities needed to navigate change without losing purpose: transparency, empathy, and curiosity.

In this episode of Future Back Drinking, Dr. Athina Kanioura and co-host Priyanka Aribindi speak with Vivian Schiller, Executive Director of Aspen Digital at the Aspen Institute, about how AI and emerging technologies are transforming journalism, media, and trust. Vivian reflects on the challenges of misinformation, deepfakes, and the &ldquo;liar&rsquo;s dividend,&rdquo; while highlighting how organizations can use AI responsibly to strengthen reporting and public understanding. Together, they discuss Aspen Digital&rsquo;s collaboration with PepsiCo on AI and workforce transformation, and the leadership qualities needed to navigate change without losing purpose: transparency, empathy, and curiosity.

Future Back Drinking • Vivian Schiller

Renowned researcher, author, and Nielsen Norman Group co-founder Don Norman joins Dr. Athina Kanioura and co-host Priyanka Aribindi to discuss how design must adapt in the age of AI. Norman shares insights from his journey - starting with coining the term “user experience” at Apple to his current advocacy for humanity-centered design, an approach that reaches beyond products to influence organizations, policy, and the planet. Together, they explore how designers can shift from focusing on aesthetics to embracing systems thinking, why cross-disciplinary collaboration is vital, and how AI can enhance, rather than replace, human creativity and purpose.

Renowned researcher, author, and Nielsen Norman Group co-founder Don Norman joins Dr. Athina Kanioura and co-host Priyanka Aribindi to discuss how design must adapt in the age of AI. Norman shares insights from his journey - starting with coining the term &ldquo;user experience&rdquo; at Apple to his current advocacy for humanity-centered design, an approach that reaches beyond products to influence organizations, policy, and the planet. Together, they explore how designers can shift from focusing on aesthetics to embracing systems thinking, why cross-disciplinary collaboration is vital, and how AI can enhance, rather than replace, human creativity and purpose.

Future Back Drinking • Roland Busch

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